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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Bentley W12 engine production will officially end in April 2024

We knew the Bentley W12 engine had an expiration date before, but it’s going to come up even quicker than expected. Revealed today, Bentley says the last W12 engine it produces will be in April 2024. ThatÂ’s only one year and a couple of months away! Previously, Bentley made it clear that it would only sell PHEVs and EVs by 2026, implying the W12 was done for. It wonÂ’t last long enough to bump into that 2026 limit now that the 2024 production end is set. By the time its end date rolls around, Bentley will have made over 105,000 W12 engines since the 6.0-liter twin-turbocharged unit was introduced for 2003. Each of those engines was hand-built by a team of craftspeople — Bentley says each engine takes approximately 6.5 hours to complete. Which Bentley models are going to be made available with these final W12s, you ask? The real celebration for Bentley is happening with the Batur, a small run of Mulliner coach-built coupes based on the Continental GT. Final validation just wrapped up for the Batur version of the W12, and itÂ’s the most powerful yet at 740 horsepower and 737 pound-feet of torque. Versus the W12 found in other Bentley models, the Batur features reworked intake, exhaust and cooling systems along with a revised engine calibration. Unfortunately, all 18 Baturs (pic below) are already spoken for. If you still want a W12, Bentley says it has limited order slots left for the Continental GT Speed, Bentayga Speed and Flying Spur Speed. Additionally, Bentley will allow you to spec it in either the Continental GT Mulliner or Flying Spur Mulliner. No other new Bentley orders will be W12-compatible between now and production completion. The company warns that there are only a limited number of build slots left, so anyone still on the fence should act quickly if they want the W12.  Over the years, Bentley says the W12 has seen a 37% increase in power, 54% increase in torque and 25% reduction in emissions. The biggest changes came in 2015 when Bentley redesigned the engine “from the sump up” for the launch of the Bentayga SUV. As of today, there are 30 people involved in the engine assembly process. Bentley says it aims to retrain and redeploy all 30 into different positions once W12 production ceases Related video: 2024 Maserati GranTurismo walkaround

Bentley Continental, Mulsanne get Le Mans limited editions

Bentley is celebrating the 90th anniversary of the 24 Hours of Le Mans with two special edition model. Both the Mulsanne and Continental lines can now be fitted with six new specification packages to mark the event, each named after a famous racer from the automaker's past. Each package one combines select exterior colors with with special interior combinations that pay homage to the gents who took the company's cars to victory in France.
John Duff, Dudley Benjafield, Woolf Barnato, Tim Birkin, Glen Kidston and Guy Smith all get their own namesake packages. You can see the full run down in the press release below. So far, there's no indication as to exactly how much each pack will cost, but we have a hard time imagining a dollar figure scaring off any potential buyers.