2006 Rolls-royce Phantom on 2040-cars

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Custom Rolls-Royce Rose Phantom is a private garden party for two

What a Rolls-Royce customer wants, a Rolls-Royce customer gets. An entrepreneur from Stockholm, Sweden, named Ayad Al Saffar recently commissioned this bespoke Phantom with the dream of being enveloped in an elegant floral arrangement. Using a rose garden at the House of Rolls-Royce as inspiration, designers shaped more than one million embroidered stitches into an entanglement of greenery, flowers, and butterflies. Rolls-Royce Motor Cars CEO Torsten Muller Otvos calls it the Rose Phantom.  Apparently, the person who ordered this Phantom likes flowers so much that he named two of four children after plants. Now, a personal garden goes anywhere the car goes. The custom order was a natural fit in the Phantom, as the Rolls-Royce Rose Garden in Goodwood, West Sussex, is the only place in the world that grows the Phantom Rose, a flower created exclusively for Rolls-Royce by British rose breeder Philip Harkness. The customer's daughter Magnolia chose the Peacock Blue exterior on the Phantom. Embellished with a touch of flair, it has a Charles Blue double pinstripe along the beltline, as do the wheels, which are meant to mimic a floral design. The simple and stately exterior makes the interior stand out all the more. Inside, satin stitch Phantom Roses adorn the doors and the starlight headliner. The design shows the flowers in multiple stages of growth and is intended to portray a floral net spreading throughout the vehicle. Even the driver gets to enjoy the foliage, as the glass-encased dashboard has its own bouquet. A final touch uses Peacock and Adonis Blue butterflies to add a bit of motion to the scene. The cabin scheme inverts the exterior colorway and uses Charles Blue leather Serenity Seating with Peacock Blue piping.  Al Saffar says it took him 35 years to achieve his dream of buying a Rolls-Royce.

Rolls-Royce bringing one-off Serenity to Geneva

Rolls-Royce is bringing Serenity of the Phantom kind, not the Joss Whedon kind, to the Geneva Motor Show. In case being driven around in 19-feet of extravagance wasn't enough, the firm's Bespoke Design team has stitched together a silk interior inspired by its historic cars, European furniture and Japanese Royal Kimono designs. We're told the result is a "haven of tranquility," as if that weren't the case before. It's also called "the most opulent interior of any luxury car," which makes us think Rolls-Royce won't let us get within 30 feet of it with our half-finished convention hall coffee and ham sandwich. We'll start cleaning up for the privilege now; there's a press release below in the meantime. Show full PR text ROLLS-ROYCE MOTOR CARS TO BRING SERENITY TO THE 2015 GENEVA INTERNATIONAL MOTOR SHOW 12.02.2015 -- The Rolls-Royce Motor Cars stand at this year's Geneva International Motor Show will be a haven of tranquility as the celebrated marque brings Serenity to Switzerland. Celebrating the historical role played by silk as a symbol of regal and imperial power, the Rolls-Royce Motor Cars Bespoke Design team has created a magnificent one-off motor car which will set a new benchmark for luxury individualisation in the motor industry, and reaffirm that Bespoke is Rolls-Royce. Delivering authentic modern luxury, Serenity will reintroduce the finest of textiles to create the most opulent interior of any luxury car. This unique design demonstrates the levels of craftsmanship, creativity and attention to detail only Rolls-Royce Motor Cars can offer. The marque's Bespoke Design team has taken inspiration from the opulent interiors of Rolls-Royces that have conveyed Kings and Queens, Emperors and Empresses and world leaders throughout history, whilst using contemporary interpretations of European furniture combined with Japanese Royal Kimono designs to deliver a truly innovative, modern and tranquil Rolls-Royce interior. The new benchmark in super-luxury motor cars will be unveiled at a press conference in Hall 6 of the Geneva International Motor Show at 13.30hrs on 3rd March. The car will be on the stand for visitors to admire from 5th to 15th March. Design/Style Geneva Motor Show Rolls-Royce Luxury Sedan rolls-royce phantom

Rolls-Royce Phantom celebrates decade of decadence

Ten years ago, Rolls-Royce opened its Goodwood manufacturing facility and handed over the keys to the very first Phantom. Back then, parent company BMW was cranking out Phantom sedans at the blistering pace of one unit per day. By the end of 2003, that number had tripled, and today, the Goodwood plant builds a total of 20 Phantoms in sedan, coupe, drophead and extended-wheelbase models during a single day's working hours. Originally, there were fewer than 400 workers on staff responsible for hand-building the big cruisers, but now the plant boasts over 1,400 craftsmen, with 100 of those positions added in 2012 alone.
Rolls-Royce boasts one of the lowest staff turnover rates of any brand in the industry, thanks in part to a successful apprenticeship and internship program, and the company notes 80 percent of its workers live within 15 miles of the facility. You can read the full press release on the 10th anniversary of both the Phantom and the Goodwood plant below.