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Porsche to only build next Panamera in Leipzig?

Manufacture of the next-generation Porsche Panamera could be moving, if a report from Reuters is true. The current-generation Panamera range has its bodies welded together and painted at a Volkswagen facility in Hanover before being shipped to Leipzig where final assembly takes place.
According to Reuters, Porsche is looking to cut VW out of the equation and focus production of the Panamera in Leipzig. While this could cost 800 of the 14,300 workers at Hanover their jobs, it's not entirely clear what Porsche stands to gain by the move. It recently invested 50- million euros (about $680 million at today's rates) on a paint and body shop for its Leipzig factory, ostensibly so the facility could have Macan production underway by that car's spring 2014 on-sale date. If the facility was also designed with next-generation Panamera production in mind, then Porsche's decision to put all of its eggs in one basket could make a lot of sense. It currently ships the semi-completed Panameras from Hanover to Leipzig, a distance of around 160 miles by road, and presumably it's a costly and time-consuming process.
The Leipzig factory produced 27,000 Panameras last year, although it's unclear just what its production capacity really is. Besides the Panamera and the upcoming Macan, the factory also builds the Porsche Cayenne.

2017 Porsche Panamera caught testing without camo

One of these days, Porsche is going to introduce the 2017 Panamera. That day is not today, though, so we've got yet another round of spy photos showing the new sedan undergoing winter testing. This is easily the closest we've seen to a production body on the new Panamera – it's completely free of camouflage aside from the unconvincing stickers over the headlights and taillights. They're not very good, though. We can see the taillights will adopt a similar look to the new 911 – they'll be slim LEDs that occupy a lot less space than on the current car. The headlights are slimmer too, but there's no light being shown through the stickers, so we can't discuss actual changes as easily as we can on the tail. As we've said before, the Sport Turismo Concept styling has been plainly converted to create an evolved version of the Panamera's existing design language. According to our spies, the next Panamera will ride on a new MSB platform that aims to slash 200 pounds of fat from the next-gen model. Aluminum and high-strength steel play a big roll in that weight loss. Underhood, there should be the usual range of six- and eight-cylinder engines with a plug-in-hybrid option. As we reported previously, expect the Panamera to show up at a European show, likely Paris or possibly Geneva in 2017. Related Video:

Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?