Mercedes-benz 200-series 280se on 2040-cars

Auto blog

Mercedes calls CLA 'best launch in 20 years' as it warns dealers of tight supplies

It's still in the early going, but it's looking more and more like the 2014 Mercedes-Benz CLA is a verifiable home run for the German brand. According to a new report from Bloomberg, the new small car isn't just widening the sales gap between Mercedes and BMW, it's attracting a new, younger breed of customers into the brand's showrooms. But that early success is straining supplies of the turbocharged four-door.
Dealers have been warned that the first half of 2014 will see limited supplies for CLA, with a letter to dealers indicating that "tight inventories and low days supply" will exist from February through June, despite the car's Kecskemét, Hungary plant running at full tilt.
"This is our best launch in 20 years," said Steve Cannon, the US boss for Mercedes. "The CLA has been a phenomenal success right out of the gate." The numbers certainly support that. We reported in early October that Mercedes moved 2,300 CLAs in its first week on sale, and now Bloomberg is saying CLA sales were almost singlehandedly responsible for Benz's November sales gains. Mercedes' annual sales are up 14 percent through the November, and it's enjoying a healthy 7,600-car lead over BMW.

Mercedes-Benz releases US-spec 2014 Sprinter details

Last week, Mercedes-Benz released the details for the updated 2013 Sprinter intended for global markets, but this week it has announced what changes are being made to the US-spec version of the van for the 2014 model year, including the Freightliner model. As expected, most of the changes made to the European model will be present on the 2014 Mercedes-Benz Sprinter when it goes on sale in the US, which is expected to be this fall.
The biggest difference between the Sprinter announced last week and the one headed to our shores is what is found under the hood. While European Sprinters will come with diesel engines and offer the availability of a supercharged four-cylinder gasoline or CNG engine, US Sprinters will still offer the 3.0-liter V6 BlueTEC diesel. This year's Sprinter now comes standard with a new base engine, the 2.1-liter four-cylinder BlueTEC diesel. This smaller engine will produce 161 horsepower and 265 pound-feet of torque, and will be paired to a seven-speed automatic transmission; the optional 3.0 V6 puts out 188 hp and 325 lb-ft of torque, and will be mated to a six-speed auto.
Fuel economy for the new Sprinter has not been announced, but Mercedes-Benz has made numerous changes with the goal of improving efficiency. To this end you'll find a new, low-friction rear axle and the optimization for the generator, fuel pump and power steering pump.

Mercedes dealers authorized to spend $2,500 on perks for S-Class customers

If you drop $100,000 on a luxury sedan, it seems only reasonable to receive some preferential treatment at the dealership you purchased from. After all, that price isn't just for the car - you're paying for the brand and all the cachet that entails. For Mercedes-Benz, those benefits have apparently been lacking relative to the German brand's luxury competitors.
That's set to change, though, as Automotive News reports that the German brand is placing a much greater emphasis on keeping its customers happy and loyal with its MB Select program. Starting with the new S-Class and spreading to the CLA-Class (and eventually beyond), dealers are being given money - up to $2,500 in the case of the flagship sedan - just to improve the customer experience.
We agree, improving the "customer experience" is quite a vague term, so it's nice that Mercedes USA's CEO, Steve Cannon, offered up some examples to AN at the LA Auto Show. For example, a customer couldn't fit his sunglasses into the overhead compartment. "So we bought him a pair of Ray-Ban sunglasses that fit because of their shape," Cannon said.