Ford: Mustang Gt Premium on 2040-cars

Auto blog

Ford Mustang was almost 'Imported from Detroit'

The Ford Mustang achieved iconic status nearly the moment the sheet came off at the 1964 World's Fair. And if Henry Ford II wasn't getting divorced around that time, the pony car might have been called the Torino and been marketed as 'Imported from Detroit,' according to Automotive News. We'll explain. During research for the new book Once in a Great City: A Detroit Story, author David Maraniss found an interesting connection between Chrysler's (now FCA US) slogan and the Ford Mustang. Before the pony car even had a name, the Blue Oval's advertising agency had the idea to market it as a "brand new import ... from Detroit," according to Automotive News. The vehicle would be sold as "inspired by Italy's great road cars, but straight from Detroit." The name Torino was suggested, as well. However, the real world interfered in making the Mustang Detroit's first import. According to the author, Henry Ford II was getting a divorce, and his future wife was Italian. It was therefore thought to be a bad idea to sell the future pony car as being from Italy. Things clearly changed by the time the Torino hit the streets years later. Related Video:

Ford updates Power Stroke diesel V8, strengthens F-450, tweaks King Ranch

Ford is giving its F-Series Super Duty trucks some upgrades for 2015, and we're happy to say that one of them is an improved Power Stroke diesel V8. Also, Ford is strengthening the top-of-the-line F-450 to handle more abuse. And if wild west-style luxury is your thing, the automaker has performed minor cosmetic updates to its King Ranch Edition trucks, as well.
The turbocharged 6.7-liter Power Stroke V8 is currently rated at 400 horsepower and 800 pound-feet of torque, and Ford only tells us the new and improved Power Stroke can "produce power beyond today's" engine. What, then, did Ford actually improve upon? First, the Blue Oval swapped in a new, larger turbocharger. The new Garrett GT37 turbine unit is 72.5 millimeters in diameter, eclipsing the old GT32's 64-mm diameter piece. Ford states output increases with the new turbo setup, but since the new turbocharger operates at a lower peak pressure than the old one, the automaker was able to eliminate the wastegate system and reduce the engine's complexity. Ford even redesigned the turbo's oil and cooling lines to make the powerplant simpler. A byproduct of the larger turbo is better engine exhaust braking, which is controlled manually by a button on the dashboard.
Ford claims the upgraded diesel engine is more powerful, more robust, more efficient and more refined than before.

Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt