1991 Ford Bronco Eddie-bauer 4x4 on 2040-cars

Auto blog

2015 Ford Mustang Convertible shown on Twitter [UPDATE w/video]

It hasn't yet been 12 hours since the hotly anticipated 2015 Ford Mustang has been let out into public view. After a series of evocative leaks over the course of the last days, we brought you a full deep dive of the sixth-generation pony car at the dawning of today. And yet, here we are rushing to bring you news of a new Mustang variant, already.
Be it part of a plan to keep the Mustang fervor at full boil, or a misunderstood email somewhere in the chain of command, Ford UK has unceremoniously tweeted a picture of the 2015 Ford Mustang Convertible. For a newly global Mustang, getting our first look at the droptop from the convertible-crazy British does make some amount of sense.
As for details, well, you're looking at them. Brandon Turkus reported yesterday that the Mustang 'vert would make use of a fully electric convertible mechanism, and that it would be of fabric construction rather than some kind of retractable hardtop. We see here that the fabric part is clearly true, and it does look as though Ford may still be employing the same kind of manually attached tonneau cover that exists right now. Of course, our view from this angle isn't great, and the particulars are still up in the air.

Ford starts GoDrive carsharing service in London

Automaker-supported carsharing services like BMW's DriveNow and Daimler's Car2Go are already well established in many cities around the world. Ford is no stranger to this business, either, with collaborations with companies like ZipCar in the US and Flinkster in Germany. Now, The Blue Oval is taking a new step by establishing its own dedicated offering in London called GoDrive. The operation is actually the expansion of an earlier 100-person pilot program and allows the automaker to test out ideas on a small scale. GoDrive is now growing to support 2,000 people in London, and they can share 50 vehicles that are scattered around 20 locations in the city. The fleet is split between Focus Electric models and Fiesta 1.0 EcoBoosts. One of the major selling points for the service is that users can take one-way trips through the city and have a guaranteed parking spot at their destination. Like any high-tech service today, much of the user interface for GoDrive works through a smartphone app that allows users to book cars and pay for trips. The driving is covered under an all-inclusive, pay-by-the-minute model, which includes London's congestion charge, and the first five minutes are free. To entice new users, the company is currently offering a free membership and 20 pounds ($31) in credit to sign up. GoDrive's small size also lets it gather and adjust to customer feedback quickly. For example, users reportedly enjoy getting to try out a vehicle with the latest infotainment and safety features. The company is already working on different pricing plans and parking options for the future, as well. The video below shows a little more the service in action. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. FORD BRINGS DYNAMIC CAR-SHARING EXPERIMENT TO LONDON; FIRST SERVICE TO OFFER ONE-WAY TRIPS WITH GUARANTEED PARKING Ford will offer Londoners flexible, practical, and affordable GoDrive car-sharing service; invites 2,000 members to register free for service that offers 50 cars across 20 locations GoDrive is unique in offering one-way trips with guaranteed parking. Pay-as-you-go approach with pay-per-minute pricing covers all fees. Drivers book and access cars via smartphone app Zero-emission Focus Electric makes up half of the GoDrive fleet; fuel-efficient Fiesta 1.0-litre EcoBoost available.

Ford ST Octane Academy [w/video]

The ST school is about more than just handbrake turns, hot laps, and sliding into parking spaces.
I felt like such a rock star. On my second pass around the UrbanCross course (read: fancy autocross) at the Ford ST Octane Academy, I absolutely nailed the exit, sliding the bright-yellow Focus ST sideways into a box the size of a parking space, all four wheels in line.