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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

Hennessey HPE1000 builds a 1,000 hp 2016 Chevy Camaro

If the 455-horsepower 2016 Chevrolet Camaro SS isn't powerful enough for you off the showroom, ring up the folks at Hennessey Performance. The company can bump the coupe's output up to 650 hp if you want to keep the engine naturally aspirated, but supercharged versions can more than double the stock rating to 1,000 hp. To achieve such a massive boost in performance, the company performs a thorough suite of engine modifications in addition to installing the supercharger and intercooler. Among the biggest tweaks is stroking the motor to 6.8 liters from the stock 6.2 liters. To make sure the mill can handle the boost, it also gets forged pistons, billet steel connecting rods, ported cylinder heads, an upgraded valve train, new engine management, and more. Hennessey tests each car before and after on a chassis dyno and does up to 100 miles of road evaluations. The company claims this tune works with the factory automatic and manual gearboxes. The HPE1000 Camaro is available to order now. Clients send the company their 2016 Camaro SS, and the upgrades cost $65,000, which includes installation, John Hennessey tells Autoblog. The improvements also come with a one-year / 36,000-mile warranty. Unfortunately, Hennessey Performance doesn't have a video of the HPE1000 Camaro, but it does have a clip (below) showing the naturally aspirated HPE600 version, which boasts 526 hp at the rear wheels. Think of it as just a taste of what the forced induction model might offer, but we'd imagine with a screaming supercharger.

GM recalls Chevy Express, GMC Savana over rollaway concern

The National Highway Traffic Safety Administration has issued a recall notice for a small number of General Motors fullsize vans due to possible rollaway concerns. On certain 2013 Chevrolet Express and 2013 GMC Savana models, it is possible to remove the key from the ignition without the shifter being in park.
Only 980 total units are being affected by this recall, and GM is fixing the issue by replacing the ignition cylinder and associated keys. Affected Chevy vans were built during most of November and December while its GMC counterpart was only built for a week in November. The recall goes into effect on January 23, and to find out if your vehicle applies to the recall, the GM and NHTSA contact numbers can be found on the official recall notice, which is posted below.