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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

Amelia Island 2013: Chevrolet Corvette Sting Ray from concepts to split windows

While this year marks 60 years of the Chevrolet Corvette, the 2013 Amelia Island Concours d'Elegance focused on one of the coupe's most sought after models, the 1963 Sting Ray. General Motors design boss Ed Welburn was on hand to show off the all-new C7 Corvette, but even the hard-edged styling of the 2014 Stingray couldn't take away from the beautiful 1963 models sitting out on the field.
In addition to the original Sting Ray and the 1959 Sting Ray Concept, some of the other classic 'Vettes included "Big Tank" racecars, an interesting cutaway coupe, a right-hand-drive Z06 and the attention-grabbing 1963 Corvette Rondine by Pininfarina. Another impressive Corvette was the 1964 Corvette XP-819 rear-engine prototype. Owner Mike Yager had the car finished as a driving chassis for this year's show, but promises the car will be back to its original glory in time for next year's event.

Chevy Bolt EV might not come to UK

Anyone expecting the upcoming James Bond movie to feature scenes with the suave namesake cruising around London in a Chevrolet Bolt (yes, there are some of us around) will likely be disappointed. That's because it is apparently doubtful that the General Motors flagship division will make right-hand-drive versions of the electric vehicle for the UK. So we'll have to suffice with the dashing spy ripping around town in Aston Martins and the like. The UK's Autocar reported from the Frankfurt Auto Show and quoted a Chevrolet spokeswoman saying the Bolt with be "a global vehicle," though she wasn't more specific, or specific enough for the British. Indeed, GM is prepping to sell the Bolt in the US and will also distribute the EV in Europe with an Opel nameplate. This is how it worked with the Chevrolet Volt extended-range plug-in (known as Opel Ampera across the Pond). That said, the fine citizens of the UK will be left out of the opportunity to buy the electric vehicle, which may make a pretty big splash thanks to a single-charge range of about 200 miles, or more than double anything that's not a Tesla Model S. The Bolt will sell in the US for $37,500 before government incentives kick in. It was announced this past February that the Bolt will go into production at GM's Orion plant near Detroit at some point. For a time, GM thought of changing the name because of potential confusion with the Chevy Volt, but GM confirmed this past spring that the name will stick. The car is expected to go on sale in 2017. Related Video: