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GM throttles back Chevy Malibu, Buick LaCrosse production over swollen inventories

As inventory of the Chevrolet Malibu and Buick LaCrosse continues to pile up, General Motors will be idling its Fairfax Assembly Plant for two weeks, according to Automotive News. This move comes about a month after the plant was shut down for three weeks in late December and early January for the same reason. As of January 31, the GM had a 94-day supply of Malibu stock while the LaCrosse was a little worse with a 117-day supply.
Just last week, GM announced that it would be investing $600 million in upgrading this plant, but it's unclear what future plans the company has in store for Fairfax considering slow sales of both the plant's models. We do expect a refreshed and more luxurious LaCrosse shortly and an early design update for the Malibu to be announced at some point this year, although we have had no official word as to when either will happen.

Can Fernando Alonso win Indy? Here's why and why maybe not

SPEEDWAY, IN – The month of May has been a joy ride for Fernando Alonso at Indianapolis Motor Speedway. The two-time Formula 1 champion came to Indy having never turned left in a race car without also turning right. But he acquired such a feel for Indy's 2 1/2 -mile rectangle during a month of practice and qualifying that he's considered a strong contender to win the 101st Indianapolis 500 on Sunday, rookie or not. "You're not trying to bring somebody on who has very little experience driving very high-performance cars," said 2003 Indy 500 winner Gil deFerran, who this month has helped Alonso learn the nuances that make the speedway such a tough place to conquer. "I suppose it would be a little bit different if you were dealing with a younger, much less experienced person." Driving a McLaren Honda from the potent Andretti Autosport team, Alonso was consistently near the top of the speed charts in practice, he qualified fifth fastest at 231.300 mph, and he handled runs in heavy traffic like a driver who'd done it many times before. But those were the prelims. The race is another creature. "The car felt the best (it has) in the last two weeks. I was making some moves, taking some different lines. I am extremely happy." Other drivers say the speedway looks different on race day when the crowd, expected to top 300,000, fills the grandstands and makes an already narrow track seem even tighter. The three-wide rolling start is something Alonso has never experienced, and he will see the green flag from the middle of the second row between Takuma Sato and J.R. Hildebrand. And the space he'll be given by his competitors in the first 180 laps may disappear In the last 20 when it's every driver for themselves. Can a rookie like Alonso win this race? Absolutely, as Andretti driver Alexander Rossi showed last year when his team used a fuel-mileage strategy to win in his first taste of Indy. We're talking about Fernando Alonso here, who easily could show his rookie stripes to the rest of the field most of the day. His best lap in Friday's final practice, 226.608, was fifth fastest in the field and, more important, he said the car felt comfortable in heavy traffic. "The car felt the best (it has) in the last two weeks," Alonso said. "I was making some moves, taking some different lines.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")