1970 Buick Electra 225 Custom Hardtop 4-door 7.5l on 2040-cars

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Buick's new logo ditches the ring, levels the shields

Buick's logo is about to receive a relatively major update. The new-look emblem appeared in a trademark filing in March 2022, and a leaked image posted on social media has given us a better look at the design that should appear on production cars in the not-too-distant future. Published on Instagram by an account called Buick_Saudi_Arabia, the photo shows what seems to be Buick's new logo on the middle of a steering wheel. The changes made aren't groundbreaking, but they're certainly noticeable. The ring is gone, and the red, white, and blue shields are separated from each other and positioned on the same level. As of writing, the shields are staggered and surrounded by a ring.           View this post on Instagram                       A post shared by Buick Saudi Arabia (@buick_saudi_arabia) One question that comes to mind is: why now? Buick has used its current logo for decades without significantly updating it, so what prompted the company to give the design a makeover? Several factors undoubtedly influenced this decision, but one that's worth shining light on is that the brand is no longer twinned with Germany-based Opel. For many years, some Opel-designed models made their way to the United States with Buick emblems on both ends. No one in Europe has heard of a Buick Regal; folks there know the sedan as the Opel Insignia. And, since the visual differences between these cars were often minor, using a Buick logo whose basic silhouette was similar to Opel's logo simplified the design process. Neatly integrating, say, Chevrolet's bowtie-shaped emblem into the Insignia's grille would have been harder, though more improbable acts of badge-engineering have been committed (the Ford Maverick was once a Nissan). General Motors sold Opel to PSA Peugeot-Citroen in 2017, and both carmakers are now part of Stellantis, so Buick's trans-Atlantic design ties have been cut. Losing the Opel connection gives Buick's design team more leeway to experiment with new ideas, like a revamped logo. Keep in mind that nothing is official yet. Full details and an explanation of what the new logo means should emerge soon. Why the shields? Buick isn't rooted in sword-fighting, so why have shields appeared on its cars for over 60 years? The answer, according to Buick, is relatively vague. What's certain is that the tri-shield logo didn't appear on Buick's early cars.

1969 Buick Riviera is latest Hot Wheels Legends finalist

The Hot Wheels Legends Tour traveled to Southern California, one of the bastions of car culture in the United States, to find the next custom-built car that it will add to its catalog of scale models. The winner of the latest stop is a 1969 Buick Riviera turned into a head-turning lowrider. Owned by Mario and Nora Zamudio of Los Angeles, the big coupe is finished in a color called Pagan Gold and fitted with bright wire wheels. The husband-and-wife team spent four years working nights and weekends to build the Riviera. They removed the exterior trim pieces to achieve a cleaner look, spent a considerable amount of time detailing the engine bay and fitted a hydraulic suspension system. The interior received the custom treatment as well. Pagan Gold accents on the dashboard complement the exterior, there's an aftermarket steering wheel with three bright spokes, and the beige and brown upholstery finishes to the look. Readers familiar with Riviera models from the 1960s will notice that some of the switches aren't original; they're used to control the hydraulic suspension. Power for this Riviera comes from the original 430-cubic-inch (7.0-liter) V8, which was rated at 360 horsepower and 475 pound-feet of torque in 1969. It spins the rear wheels via a three-speed automatic transmission, and we bet it sounds excellent. One Buggy Mud Muncher Raptor View 13 Photos This eye-catching Riviera will move on to the semifinal round this fall, where it will compete against previous winners for the chance to get scaled down into a Hot Wheels model. The list of past winners is stunningly diverse: it includes a Volvo-powered 1968 Volkswagen Beetle, a kei truck turned into a monster truck, and a 1973 Toyota Celica powered by a General Motors-sourced V8 and nicknamed Tokyo Trans Am. Related Video: Buick Wildcat EV Concept Walkaround

2016 Buick Envision might be your first Chinese-built crossover

At the Detroit Auto Show, the new Envision crossover flips the traditional Buick paridigm on its head. We've been hearing for years about strong sales of the Buick brand in China, but now we'll see if North America is ready for a Chinese-built (but, as GM is very quick to point out, American-engineered) CUV. The Envision rides on the latest version of the Delta 2 platform that underpins many GM vehicles. It'll slot between the tiny Encore and the cavernous Enclave, which is a nice sweet spot for volume sales in the hot crossover market. Gas is cheap, and Americans are eating these vehicles up – in a market like this, does it really matter where the Envision was actually screwed together? The powertrain package is surprisingly compelling – perhaps there will be some life to the driving experience. Motivation is provided by a 252-horsepower turbo inline-four and a six-speed auto, and in a first for a Buick crossover, it'll feature the torque-steer fighting HiPer suspension, which splits up steering and suspension duties in a way that'll tidy up the front axle's manners under power. A few other neat tricks make it into the Envision, like active grille shutters to squeeze some extra efficiency out of the CUV, and available park assist. The 2016 Buick Envision goes on sale later this year. Buick Introduces Envision Luxury Crossover DETROIT – The 2016 Envision is an all-new luxury compact crossover with segment-challenging driving dynamics, advanced technology, connectivity and Buick's trademark interior acoustics. It is a global vehicle, designed from the ground up as a Buick luxury compact crossover. It goes on sale in the U.S. in the second quarter of 2016. "The all-new Buick Envision is a modern, confident and responsive luxury compact crossover that combines the brand's core characteristics with great performance features like our HiPer strut suspension," said Duncan Aldred, vice president of Buick.