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Porsche would have entered F1 if Audi had blocked its Le Mans program

Go back a few years and you may have heard rumors of Porsche heading into Formula One. That never came to pass - or at least, it hasn't yet - but that doesn't mean that it wasn't close to happening. That's how committed to returning to top-level motorsport competition Porsche has become recently.
Autosport reports that just as Porsche was merging fully into the Volkswagen Group, Zuffenhausen was weighing its options for a factory racing program. Le Mans was its favorite, which makes sense, as it remains far and away the most successful constructor in the history of the famous endurance race. But the strategists at Porsche were worried that its new corporate overlords at Volkswagen wouldn't support two LMP1 programs and would favor Audi, which has positively dominated the modern era of endurance racing, coming second only to Porsche in the number of Le Mans victories it has scored to date.
Porsche's Plan B was reportedly to head into Formula One, although it isn't clear if the German automaker was intent on starting its own team, buying an existing one or merely providing engines to other teams. Porsche fielded its own cars in F1 in the late 1950s and early 60s, and returned as an engine supplier with TAG to power McLaren in the 1980s, powering Niki Lauda and Alain Prost to the World Championship in 1984 and 1985.

Porsche Mission E set for launch by 2020

Porsche will bring the Mission E electric sedan to production by 2020. The company's board just gave the thumbs up for further development of the vehicle on Dec. 4. "Even in a greatly changing motoring world, Porsche will maintain its front-row position with this fascinating sports car," Dr. Wolfgang Porsche, chairman of the supervisory board of Porsche AG, said in the model's announcement. The Mission E debuted at the 2015 Frankfurt Motor Show as a long-slung sedan in a mix of aluminum, steel, and carbon-fiber reinforced polymer. The concept featured two permanent magnet synchronous motors with over 590 horsepower, all-wheel drive with torque vectoring, and four-wheel steering. Porsche claimed that the model could reach 62 miles per hour in less than 3.5 seconds and offer a 500-kilometer (310.7-mile) range on the European testing cycle. Plus, the brand alleged the vehicle could lap the Nordschleife in less than eight minutes. The concept version also boasted an 800-volt charger to provide 80 percent of the range just 15 minutes after the driver plugged it in. We won't know for some time how much of this cutting-edge tech will actually arrive on the production version, but building the Mission E will coincide with 700-million euros ($765 million) in updates to the Porsche factory in Stuttgart-Zuffenhausen. In the coming years, the company will upgrade its engine factory to assemble electric motors. The automaker will also add a new paint shop, assembly plant, and enlarged body shop there. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Green light for Mission E The first 100% electrically powered Porsche is on its way. It will be launched at the end of the decade. The supervisory board of the Porsche AG today gave the green light for the Mission E project. Mission E, Concept Car, Press Conference IAA , Frankfurt, 2015, Porsche AG With the Mission E project, Porsche is continuing to back sustainable growth. In Stuttgart-Zuffenhausen alone more than 1,000 new jobs are being created. The company will be investing around 700 million euros in its main site there. Over the next few years, a new paint shop and a new assembly plant will be built. The existing engine factory is also being expanded for the production of electric motors. In addition, the existing body shop is being enlarged.

Porsche responds to PETA after tiger cub displays at Macan dealership events

Porsche has found itself in the good graces of People for the Ethical Treatment of Animals, which is pretty odd considering it's the only brand we know of that offers leather-lined vents. The activist group is praising the sports car manufacturer's handling of reports that some of its dealerships were set to feature tigers or tiger cubs at the local launch events for the Macan. Apparently, "macan" is the Malay word for tiger, which explains the connection between a highly touted crossover and a jungle cat.
A Tampa, FL dealership already displayed some three-week-old cubs, with PETA saying tigers for display should be at least eight to 12 weeks old. Even then, the group argues that the animals can suffer due to stress, malnourishment, neglect and a lack of veterinary care. The group brings up legal concerns, as well, arguing that if one of the cubs bit a customer, the dealership could be held liable (we're no big cat experts, but it seems unlikely a three-week-old cub could do that much damage).
Porsche's PR department quickly reacted to PETA's claims, with Vice President of Marketing Andre Oosthuizen, telling the group that Porsche is concerned about the "welfare of any animal, large or small, wild or domesticated." Oosthuizen's statements were reported in an official PETA blog.