1977 Pontiac Lemans Sport Can Am on 2040-cars

Auto blog

GM doing fine at retaining Pontiac owners

This isn't the first time we've reported positive news about General Motors retaining former Pontiac owners. Get a few more stories like this latest report from Edmund's Auto Observer, and it will mark an ongoing positive trend for GM. Edmunds.com crunched the numbers to see how well the General is hanging on to customers after shutting out the lights at Pontiac, and it found that nearly 40 percent of Pontiac owners stayed with a vehicle from a General Motors brand.
The numbers are a little lower than an earlier R.L. Polk & Company study, but Edmunds says General Motors is keeping more former Pontiac buyers than it has since 2007. Most are turning to vehicles from Chevrolet, especially during January and February of 2011, when GM incentivized Pontiac owners to stay under the umbrella. Those moves seem to have worked, and 28.1 percent of Pontiac owners trading up made the jump into a Bowtie.
Buyers that have gone elsewhere have largely stayed loyal to Domestic automakers, with Ford picking up the most conquests from Pontiac, with 9.4 percent switching. Toyota and Honda picked up 7.4 percent of the pool of former Pontiac drivers. The numbers are defying any predictions that Pontiac buyers would completely exit the General Motors fold, and have climbed up closer to parity with the retention figures of other GM brands from a 2009 low of only 16 percent retention.

2013 Hurst Edition Trans Am

No, you didn't read our title wrong. This is a 2013 model year Trans Am, and yes, that is a Pontiac logo affixed to the front of the car. But don't bother dialing up your local General Motors dealership just yet. This is the new Hurst Edition Trans Am created by the Trans Am Depot located in Tallahassee, FL. Having spent a number of years restoring early Trans Am models, the crew at Trans Am Depot finally did what many Pontiac enthusiasts wish GM would have done - create a modern Trans Am using the fifth-generation Chevrolet Camaro.
As the former owner of a 1977 model, I've been wanting to check out Trans Am Depot ever since I first saw the company have American Choppers build a trio of motorcycles inspired by its Pontiac remakes. So I jumped at the chance to head to Florida's capital city to visit the shop and drive its latest creation, the new Hurst Edition Trans Am. As a collaboration with Hurst, this car made its debut at the 2012 SEMA Show and then popped up again on our radar with a cheesy yet perfectly fitting video back in March.
Driving Notes

CNN chronicles young girl building Pontiac Fiero

At fourteen years of age, Kathryn DiMaria has already done what many self-proclaimed gearheads won't even attempt in their lifetimes. The Dearborn, Michigan teen is rebuilding a car from the ground up.
The intrepid youngster asked her parents when she was just twelve to start a Pontiac Fiero project, even offering to pony up all the funds herself. Father, Jerry DiMaria only expected the project to last a few months, but two years later, Kathryn is still at it. In this CNN video, the two are at Maker Faire (a DIY festival) rebuilding a 3.4-liter V6 engine out of a Chevrolet Camaro to replace the 2.8-liter mill found in the Fiero.
The whole family hast pitched in, with Kathryn's mother teaching her how to sew in order to complete the interior, father Jerry providing much of the technical know-how, and even her sister is chronicling Kathryn's progress through photos. Jerry even started a thread in a Fiero forum which has been live for two years and is now 22 pages long. Of the project, one forum member wrote, "welcome to the madness."