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Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Drive On The Left | The List #0033

When you've been driving on the right side of the road your whole life, driving on the left can be incredibly disorienting. In this episode of The List, hosts Jessi Combs and Patrick McIntyre brave the traffic-filled streets of London as they take in the sights in a Mini Cooper. "London is not a driving city. There are millions of people and millions of cars," said Patrick. "And the streets seem to have been laid out at random over the centuries." Even Jessi found herself battling old habits in the right-hand drive Mini. "I've already gone over to reach for the door twice to shift it," she said. Our hosts dig into the history behind the traffic swap on the other side of the pond as they attempt to check "Drive On The Left" off their List. Click here to find more episodes of The List Click here to learn more about our hosts, Jessi and Patrick MINI Coupe The List Videos Original Video right hand drive

New Mini to bow on Nov. 18, on Alec Issigonis' birthday

Miniacs, note November 18 on your calendar. That's when the all-new Mini Hardtop will debut. Now, this might not be a great deal of news, after all, we already showed you the car, codenamed F56, a few weeks ago. But this full unveiling should bring with it even more detailed exterior images, a full look at the cabin and if we're lucky, performance numbers.
History buffs will also note that November 18 is the birthday of Sir Alec Issigonis. It was Issigonis that penned the original idea for the Mini on a cocktail napkin, envisioning a car with a transversely mounted engine, the wheels pushed out to all four corners and plenty of cabin space for occupants. That car had a remarkably small footprint and was quite efficient, perfect for tackling the fuel shortages brought on by the Suez Crisis in 1959's Great Britain. An unintended side-effect of its design was that it was also an absolute hoot to drive.
The November 18 debut will take place at Mini's home, Plant Oxford, in the UK. Following that, November 20 will see a near-simultaneous debut at both the Tokyo Motor Show and Los Angeles Auto Show. We'll be on hand to bring you all the details.