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Hyundai, Kia to temporarily close U.S. plants in path of Irma

SEOUL — South Korea's Hyundai and sister car maker Kia said on Monday they planned to temporarily shut down plants in the United States to avoid potential damage from Hurricane Irma. The shut down comes at a time Hyundai's U.S. sales have fallen more than the market average, and after it recently announced plans to expand its SUV lineup and launch a pickup truck in the market in an attempt to reverse the slide. In a statement, Hyundai Motor said it would suspend operation of its Alabama plant for two days - between Monday and Wednesday — while Kia Motors will stop operation of its Georgia plant for one day - between Monday and Tuesday. The suspension is expected to result in lost production of about 3,000 vehicles for both, the Yonhap news agency earlier said on Monday, citing a Hyundai Motor group spokesman. A Hyundai spokeswoman declined to comment on the number. Hurricane Irma took aim at heavily populated areas of central Florida on Monday as it carved a path of destruction through the state with high winds and storm surges that left millions without power, ripped roofs off homes and flooded city streets. Hyundai's U.S. sales are down nearly 11 percent this year through July 31, worse than the overall 2.9 percent decline in U.S. car and light truck sales. Sales of the Sonata, once a pillar of Hyundai's U.S. franchise, have fallen 30 percent through the first seven months of 2017. In contrast, sales of Hyundai's current SUV lineup are up 11 percent for the first seven months of this year. Reporting by Joyce LeeRelated Video: Plants/Manufacturing Hyundai Kia alabama

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

Driverless cars from Kia hit the road in Nevada

Drivers in Nevada might soon spot a Kia Soul EV that pilots itself because the South Korean brand is the latest automaker to get authorization from the state to test autonomous vehicles on public roads. Kia's development of driverless tech is part of the company's $2 billion investment with Hyundai through 2018 to help bring some of these systems to production models. Rather than handing complete control to the computers immediately, Kia first plans to introduce partially driverless features on models by 2020. Its engineers intend to test technology like Traffic Jam Assist, Highway Autonomous Driving, Urban Autonomous Driving, an Emergency Stop System, and Autonomous Valet Parking on Nevada's roads. Kia doesn't foresee a fully piloted model on sale until 2030 and believes innovations in vehicle-to-vehicle and vehicle-to-infrastructure communications are necessary to make that possible. Nevada has been a vital site for autonomous technology development since the state passed a law to allow testing on public roads. Google was among the earliest to get a permit, and Audi also quickly jumped on board. Freightliner was first to expand the authorization to commercial vehicles with its license for the Inspiration semi truck earlier this year. We're sure more will follow in short order. Related Video: Kia Motors granted Nevada autonomous driving license - US state of Nevada grants Korean manufacturer permission to test autonomous driving technologies on public roads - Soul EV's Advanced Driver Assistance Systems tested in Beatty, Nevada - US$2 billion investment by 2018 to develop autonomous vehicle technology - Kia to introduce partially-autonomous driving technologies by 2020, with arrival of fully-autonomous vehicles targeted for 2030 (SEOUL) December 14, 2015 – Kia Motors has been granted a licence by the US state of Nevada to carry out testing of its autonomous driving technologies on public roads for the first time. Kia – together with sister company Hyundai – hopes to experiment with partially- and fully- autonomous driving technologies in real-world conditions, an important part of its roadmap for autonomous driving. Kia plans to introduce a range of partially-autonomous driving technologies to its model line- up including eco-friendly vehicles by 2020, and is aiming to bring its first fully-autonomous car to market by 2030.