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2014 Kia Sportage facelift arrives with updated 2.4L, new grille

The third-generation Sportage has been around for a few years now, but Kia is making some minor changes to its compact crossover for 2014. As expected with a small, mid-cycle refresh, there isn't anything too major to report here, but the important news for the 2014 Sportage involves what's behind that modestly updated fascia.
Kia has revamped the Sportage's base 2.4-liter inline four-cylinder engine to add direct injection, which is said to improve efficiency, although no fuel economy numbers have been released yet. Switching to DI has also increased the engine's output, up slightly from 176 horsepower and 168 pound-feet of torque in 2013 to 182 hp and 178 lb-ft for 2014. Additionally, LX models now receive the sportier shock setup previously available only on EX and SX trims.
More importantly, the base trim level has been dropped from the 2014 Sportage lineup, meaning the car's manual transmission has been axed, as well. Pricing hasn't been released yet, but the 2013 Sportage already undercut competitors like the Chevy Equinox and Toyota RAV4 by thousands of dollars, so even a modest increase for 2014 would still position the Kia rather nicely in the segment.

Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.

2014 Kia Soul priced from $14,700*

Kia has announced pricing on the refreshed 2014 Soul. At $14,700 (*plus a destination charge of $795), the new funky crossover undercuts its two primary competitors, the Scion xB and Nissan Cube, by $2,850 and $2,060, respectively. That base model includes 16-inch alloys, cruise control, wheel-mounted audio controls and a 1.6-liter, four-cylinder engine with 130 horsepower and 118 pound-feet of torque.
The mid-range model, the Soul Plus, demands $18,200 and adds a spate of exterior items, like 17-inch wheels and chrome trim, to class up the Soul's look, not to mention a 164-horsepower, 2.0-liter, four-cylinder engine. Plus customers also have access to a number of option packages, including a $400 pack that adds Kia's UVO infotainment system and a backup camera. A $1,400 Audio Package adds navigation, an eight-inch display, an Infinity stereo and automatic temperature controls. A $3,000 Primo Package adds a few notable luxury items, like a panoramic sunroof, heated leather seats, and push-button start. Finally, a $400 Eco Package adds stop-start technology and replaces the 17-inch wheels with 16s shod in low-rolling-resistance tires.
The top-of-the-line Soul Exclaim starts at $20,300 and comes with LED running lights, LED taillights, 18-inch wheels and the Plus's UVO Package as standard. Buyers can opt for The Whole Shebang, a $2,500 option pack that apes the Primo Package from the Plus. Weirdly, the Audio Package from the Soul Plus is an extra $1,200 on the Exclaim, and has been rebranded the Sun and Sand Package. Feel free to peruse the press release below for more.