1998 Jeep Wrangler Sport on 2040-cars

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Jeep launches new ad with unreleased Michael Jackson track

We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael Jackson, too. Jeep has begun airing two commercials to push its Altitude Editions, Call of Summer and Lovers of the Game, that feature the song "Love Never Felt So Good" from Jackson's upcoming album of new music.
A little more star power - and timely, too - comes from Cleveland Cavaliers point guard Kyrie Irving. While Call of Summer features a few short shots of the former Rookie of the Year and two-time NBA All-Star, Lovers of the Game is all about his white Wrangler Altitude Edition and wrangling shots. You can watch both spots below, and if you want to hear the rest of the music track before the album hits, you can download it from iTunes.

Watch this 650-hp Hennessey Jeep Grand Cherokee go from 0-60 in 3.9 seconds

Hennessey Performance Engineering has created an HPE650 package for the Jeep Grand Cherokee SRT fitted with the 6.4-liter Hemi engine. When it leaves the showroom floor it has 470 horsepower and gets from 0-60 miles per hour in 4.8 seconds. When it leaves Hennessey's garage floor after the upgrade it has 650 horsepower - 530 hp at the wheels, according to Hennessey - and gets to 60 mph in 3.9 seconds on its way to running the quarter-mile in 12.6 seconds.
There's more than just a Roots-type supercharger bolt-on, with ported cylinder heads and high-flow headers among the many changes made to the engine. You can watch this pre-2014 facelift silver model prove its spec sheet on the drag strip in the video below.

2014 Jeep Cherokee configurator up and running

Production delays aside, Jeep is steaming towards its September on-sale date for the 2014 Cherokee. The reborn midsizer's configurator has just gone live, meaning you can fiddle with different options, colors and trim levels to your heart's content.
The cheapest model available is the 4X2 Sport, which starts at a reasonable $22,995. On the high end, the Cherokee's builder allowed us to indulge our passion for ludicrously priced vehicles by outfitting the top-end Trailhawk, which already starts at $29,495, with $8,610 in options. The resulting car, which you can see above, would retail for $39,100 after the $995 destination is factored in.
Head on over to Jeep's build-it-yourself website and have a look around.