1997 Ford Escort Lx Sedan 4-door 2.0l on 2040-cars

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Ford bondage ads reportedly trigger firings at Indian ad agency

You will probably remember the ads for the Ford Figo hatchback in India, the ones that showcased the extra large boot of the little hatchback by joking that you can fit three of your enemies in the trunk. One of the ads had Michael Schumacher in the front seat, obviously pleased about having Sebastian Vettel, Lewis Hamilton and Fernando Alonso tied up in the back. But the other two had Paris Hilton and ex-Italian prime minister Silvio Berlusconi up front and three bound and gagged women in the back - in Hilton's case (shown above), it was the Kardashians.
This did not go over well, and Reuters reports that certain employees at JWT India have been fired over the matter. It is also reported that the images weren't actual advertisements, nor were they part of an actual campaign; JWT said they "were never intended for paid publication, were never requested by our Ford client." A JWT rep said the employees who created the ads did so on their own, Ford commented to Automotive News that the ads were "part of a creative exercise intended to test concepts for an advertising competition."
The problem, if the story is to be believed, is that the employees skipped the regular review protocols and uploaded their work to an ad industry site - they were found on Ads of the World. That page, like the employees, has been removed.

Ford's official Euro aftermarket partner Mountune coming to US

Now that we're getting a steady stream of Ford's European offerings, the aftermarket world is finally starting to catch up as well. UK-based aftermarket tuning company, Mountune has just announced that it will be setting up shop in California to provide high-performance and racing parts for Ford vehicles including the Focus ST and Fiesta ST.
Mountune lays claim to being Ford's "official European tuning partner," and US buyers will soon have access to these parts through Ford dealerships and with a Ford Racing warranty. Speaking of Ford Racing, Mountune also says that it will be working with Ford's in-house team to develop future components for both street and track. There are no specifics as of yet for which products will be offered here, but the company plans to launch a US-specific website later this month with more information.

White House clears way for NHTSA to mandate vehicle black boxes

At present, over 90 percent of all new vehicles sold in the United States today are equipped with event data recorders, more commonly known as black boxes. If the National Highway Traffic Safety Administration gets its way, that already high figure will swell to a full 100 percent in short order.
Such automotive black boxes have been in existence since the 1990s, and all current Ford, General Motors, Mazda and Toyota vehicles are so equipped. NHTSA has been attempting to make these data recorders mandatory for automakers, and according to The Detroit News, the White House Office of Management Budget has just finished reviewing the proposal, clearing the way. Now NHTSA is expected to draft new legislation to make the boxes a requirement.
One problem with current black boxes is that there's no set of standards for automakers to follow when creating what bits of data are recorded, and for how long or in what format it is stored. In other words, one automaker's box is probably not compatible with its competitors.