2003 Chevy Impala Ls 4dsn on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

2014 Chevrolet Silverado and GMC Sierra show all their sides in Detroit

There could hardly be more riding on the next-generation General Motors full-size pickup trucks, so the automaker has wisely made sure to have a selection of different models on hand at the Detroit Auto Show to show off. The 2014 Chevrolet Silverado and 2014 GMC Sierra were both officially introduced last month at a stand-alone reveal, and now they'll be on display for the public to see in various body configurations and trim levels.
The Silverado LTZ Crew Cab and Sierra SLE Extended Cab are aimed at providing more of a high-end pickup experience, while the Silverado LT Z71 Extended Cab and Sierra SLT Z71 Crew Cab should have off-road fans scouting out their favorite trails. The crew cab trucks won't go into production until sometime during the second quarter of this year - with other bodystyles coming later in the year - but we have plenty of live images from Detroit for you to enjoy.

Experimental mid-engine XP-819 Corvette going up for auction

It seems to be commonplace that when a new Corvette is in development, rumors swirl about a possible mid-engine layout. As is the case of Chevy's most recent C7 Corvette, these rumors never pan out.
In any case, the idea for a 'Vette with an engine mounted behind the driver can probably all be traced back to a single car, the 1964 XP-819 prototype. Built as an "engineering exercise" back in 1964, the prototype was designed with a rear-mounted engine. History tells us that the idea of a rear-engine Corvette fizzled, and the XP-819 was eventually cut up into pieces and stored at a shop in Daytona Beach, FL.
After sitting for untold years, a restoration project started on the car, and while it isn't yet fully completed, the current owner of the car, Mid America Motorworks, will have the car on display at the 2013 Amelia Island Concours d'Elegance as a "driveable chassis" with hopes of having a fully completed car ready to bring to next year's show.