The Car on 2040-cars

Auto blog

Bugatti enters the car-branded hookah market

Ever look at the price of a new Veyron and wonder what they're smoking over in Molsheim? Heck, that latest special edition Vitesse costs nearly $3 million, and that's before taxes and delivery. Well, we've got the answer right here. It's a shisha pipe - the kind smoked in bedouin tents and cafés frequented by Middle Eastern gentlemen the world over - and it's branded by Bugatti.
The pipe is hand-crafted from titanium and carbon fiber (instead of the usual glass and steel) and stands about two and a half feet tall. It's made by a company called Desvall, which contrary to what you might think, is located not on the eastern or southern shores of the Mediterranean or along the Persian Gulf, but in Stockholm, Sweden.
And the price? A suitably Bugatti-like $100,000. That's a heck of a lot more than the already-outrageous $1,950 that Porsche Design gets for its shisha, which, let's face it, is basically a beautifully-crafted but overpriced water bong, to say nothing of what an average shisha would cost you in the bazaar. But we're sure there are some customers somewhere in the world who'd gladly pony up that amount to smoke a Bugatti pipe next to their Veyron in their lavishly appointed garage at the end of a sand-swept driveway. And Desvall only needs 150 of them, because that's all they're making.

Who was Elisabeth Junek, and why is Bugatti giving her a special Veyron?

Bugatti is in the habit of recalling names from its storied history on the nameplates of its new models. The Veyron, after all, was named after Pierre, one of its most accomplished racing and test drivers. So, too, was the concept that preceded it named after Louis Chiron, another Bugatti racing driver of yore. And lately, the Alsatian marque has been reviving other names from its history with a series of special editions.
The "Légendes de Bugatti" series kicked off with the Jean-Pierre Wimille edition last year, which was followed by the Jean Bugatti edition and the Meo Costatini edition (pictured above) just a few months ago. We would have expected that the next one would honor Jean's brother Rembrandt Bugatti - the artist behind the rearing elephant hood ornament that adorned the legendary Bugatti Royale - but the word on the street is that the next special-edition Vitesse will pay tribute to one Elisabeth Junek.
Also known as Eliška Junková, she was one of the earliest and most renowned of female racing drivers at the dawn of motorsport. She would often accompany her banker/gentleman-racer husband Cenek Junek on his motoring exploits in their Bugatti Type 35B and would sometimes take the wheel herself. Her most famous race was the 1928 Targa Florio, which she led until the final lap before mechanical troubles dropped her down to fifth place - but still ahead of Tazio Nuvolari.

Bugatti Veyron Legend 'Jean Bugatti' bows ahead of Frankfurt reveal

Bugatti has just unveiled its second Bugatti Legends car ahead of the 2013 Frankfurt Motor Show. Like the car it displayed at the Pebble Beach Concours d'Elegance, the Frankfurt car is based on the 1200-horsepower Grand Sport Vitesse, and honors one of the great figures from Bugatti's history - Jean Bugatti.
Yes, that's a famous last name. Jean was the oldest son of founder Ettore Bugatti, but his claim to fame goes far beyond his lineage. Jean designed the Type 57SC Atlantic, one of the rarest, most expensive and sought after vehicles ever made. In honor of his work, the latest Bugatti Legends car is based on Jean's personal Type 57SC, known as La Voiture Noire, or The Black Car.
Finished entirely in black carbon fiber, the grille surround and EB badges are made of platinum, a first for Bugatti. The black exterior, even with the use of a precious metal, is much more subdued than what we've grown used to with special edition Bugattis. Sporting a set of diamond cut, twin five-spoke wheels, the Legend Jean Bugatti features the designers signature in Arctic Gray on the gas and oil caps.