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2015 Volkswagen Golf: Green Car of the Year?

As you may recall, VW's compact Golf was voted 2015 North American Car of the Year by a jury of 57 veteran automotive journalists (including this one) and named Car of the Year by Motor Trend and Yahoo Autos and Best Car to Buy 2015 by Green Car Reports. "The range of green options in the 2015 Volkswagen Golf range is hard to beat," says Green Car Reports editor John Voelcker. "With more fuel-efficient gasoline engines, a new TDI diesel option that comes close to real-world hybrid mileage levels, and the all-electric VW e-Golf, the 2015 Golf gives buyers a good-better-best menu of options for driving green." The car was also a finalist for Green Car Journal's "Green Car of the Year," but ultimately lost to the BMW i3 EV. When I saw GCJ editor Ron Cogan at last November's Los Angeles Auto Show, he asked me to guess which finalist would win. Based on its efficiency and versatility, I guessed the Golf. He smiled but the next day, he named the i3 the winner. Okay, the technically impressive, carbon-fiber-bodied i3 is a formidable green machine wearing a prestige German label at a semi-affordable ($43,000) price. But it comes in just one (somewhat odd-looking) body style with a choice of all-electric or range-extending electric powertrains, and its EPA-official ranges are 81 miles for the former and just 150 for the latter, costlier version, which totes a tiny (647cc) 34-hp two-cylinder BMW motorbike engine in its tail. By contrast, the 2015 Golf comes in 3- and 5-door hatchback and even more practical Sportwagen body styles and offers a wide range of eager yet fuel-thrifty turbocharged gas and clean-diesel engines, most with a choice of manual or automatic transmission. An all-electric e-Golf, one of the best EVs we've yet driven, is also available in some areas, and that will be followed, VW says, by a hybrid, a plug-in hybrid and even a CNG-powered model. No question this all-new seventh-generation 2015 VW Golf is easily the best ever. A bit larger, roomier, aerodynamically slicker and more fuel efficient than the Gen VI Golf it replaces, it's built on an all-new modular platform and boasts an amazing range of models, powertrains and features.

EPA upping its game amid Volkswagen probe

In the wake of the Volkswagen emissions-cheating scandal, the Environmental Protection Agency vowed to crack down on the auto industry with renewed vigor. That process has started. Janet McCabe, the agency's assistant administrator, said Tuesday that the EPA has already obtained a range of vehicles for testing purposes and that its enforcement staff is working as quickly as possible to determine whether other automakers are gaming emission results. "That's another detail we'd rather be obscure about, so that we can make sure people don't know what we're doing." For now, she said the agency is focused on diesel vehicles. But the scope of the new examinations could broaden to include gasoline-powered cars. The renewed efforts could include more light-duty vehicles or focus on heavy-duty trucks. The testing procedures could use dynamometers or portable emissions equipment. Right now, pretty much everything is a possibility. "We're going to become unpredictable, we're upping our game and we're going to use the whole range of technology that we have," she said. That technology now includes a heavy-duty truck chassis dynamometer at the EPA's national Vehicle and Fuel Emissions Laboratory in Ann Arbor, MI. Officials unveiled the $3 million piece of equipment Tuesday and hailed it as the first of its kind in North America. A Freightliner Super Truck, which boosted its fuel efficiency to 12 miles per gallon with the help of a $40 million federal grant, rolled onto the dynamometer in a ribbon-cutting ceremony Tuesday. McCabe said the new dynamometer will allow the EPA to assess the performance of the entire truck – not just its engine – and help engineers test 18-wheel tractor trailers measure, hydrocarbons, greenhouse gases, carbon monoxide and more. In the past, it took about a week for engineers to remove an engine from a truck and prep it for testing. With the new equipment, drivers can open a garage door and drive the rigs straight onto the dynamometer. A wealth of new, real-time data will be helpful as the EPA works with the National Highway Traffic Safety Administration in planning for the second phase of the government's greenhouse gas emission and fuel-efficiency standards for medium and heavy-duty engines and vehicles – a process now underway. While there's been a crush of attention on Volkswagen's scheming to circumvent emissions test, in the real world, it's these medium and heavy-duty trucks that are the bigger polluters.

VW to relax ambitious US sales targets?

The Volkswagen brand sold 407,704 cars last year, a 6.95-percent decline compared to 2012, and it's down a further 8.36 percent through the end of April 2014 compared to this time last year. In order to to put the sales football between its Strategy 2018 goal posts, the brand would need to add 100,000 more sales every year to achieve the lofty 800,000-unit target. Coming to grips with how unreasonable that is, VW US CEO Michael Horn has said, "For now, we have to have realistic targets."
The reasons for the brand's slow-down are imprecise, but lots of folks are throwing lots of reasons around. Last November, VW Group Chairman Ferdinand Piech told Bloomberg, "We understand Europe, we understand China and we understand Brazil, [but] we only understand the US to a certain degree so far." Analysts say the brand hasn't had midsize and compact SUV offerings, especially an overdue retail version of the CrossBlue, and the ones it does have are priced too high for their segments. It "didn't introduce enough new engines, or alternative technologies or model variants" for the Passat and Jetta. It devoted so many resources to China that the US market suffered. It was being outspent two-to-one on advertising by competitors. Its J.D. Power dependability ratings aren't high enough to overcome its past. It "has never really taken the US customer seriously." And so on.
There's still no official admission of defeat concerning the target, but reading between the lines there are some VW execs that appear to accept it won't happen short of some deus ex machina. Still,