2014 Nissan Gtr-- Jet Black/black on 2040-cars

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Datsun's lackluster initial sales fall below Tata Nano

When Tata introduced the Nano back in 2008, everyone was amazed at how cheap it was. They called it a game changer, but no game was changed. In fact, it took Tata five years to sell the 250,000 units it had the capacity to build in a single year. As it turns out, even buyers in what economists call "developing markets" like India aren't necessarily interested in buying an ultra-cheap automobile. And now it appears that Nissan may be falling into the same trap.
A little over a year ago, Nissan revived its old moniker Datsun to serve as a budget brand - similar to what ally Renault did with Dacia. Its lineup (consisting of models like the Go hatchback, Go+ minivan, On-Do sedan and Mi-Do hatch) is largely based on old architecture, packaged with little more than basic equipment and sold at rock-bottom prices. But Bloomberg reports that, even in the brand's core markets like India and Indonesia, the new Datsuns haven't been selling.
According to local industry figures, Datsun has sold fewer than 10,000 units of its $5,100 Go hatchbacks in India since its introduction back in March. Maruti Suzuki, by comparison, sells twice that many of its similarly priced Alto hatchbacks every month. In fact, after peaking in April, Datsun only sold 607 units in India this past July, dipping 77 percent to drop below even the number of Nanos which Tata sold that month.

Nissan's NY taxi deal faces court obstacles

Nissan scored a big win for itself when the NV200 was named New York City's Taxi of Tomorrow, but the compact van has been under attack ever since. The latest setback for Nissan comes from the New York Supreme Court, which has reportedly ruled the deal between NYC and Nissan is "null, void and unenforceable" since the NV200 is not a hybrid - one of the key parts of NYC Mayor Michael Bloomberg Taxi of Tomorrow plan.
The NV200 Taxi launches this October. Although Nissan says it is bringing a hybrid version of the van to market in 2015, the New York Supreme Court ruled against Nissan, which opens the door for taxi companies in NYC to drive non-Nissan hybrid vehicles. Despite this setback, it doesn't sound like this ruling will affect the NV200 becoming the official taxi of NYC as a part of the 10-year contract worth an estimated $1 billion.

Nissan to give Qashqai the Nismo treatment

Nismo is on a bit of a rampage lately. Once consigned to the fringes, Nissan has taken its performance sub-brand into the mainstream and let it loose on a whole mess of its products. The Juke Nismo was followed by a 370Z Nismo, and in Los Angeles, we saw the GT-R Nismo, Sentra Nismo concept and Juke Nismo RS.
So what's next from Nismo? According to the latest intel from across the pond, Nissan is working on a tuned version of its new Qashqai. Car magazine is reporting that the larger crossover will get the same 1.6-liter turbo four as the Juke Nismo, but with the RS model's 212-horsepower out and not the "base" model's 197. Expect all the other bells and whistles applied to transform a Nissan model into a Nismo one to apply as well.
If the Qashqai name doesn't ring any proverbial bells for you, that's alright, because it's only sold overseas, where it's one of Nissan's most popular models. The crossover (which looks like the new Rogue but is a substantially different model) was recently completely replaced, with engine options ranging up to 150 horsepower - so the jump to over 200 should make for quite a different beast altogether. Whether a parallel or subsequent program to give the Rogue a similar treatment is another matter, but given the pace at which Nismo seems to be running, that may only be a matter of time.