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Jaguar riffs on Super Bowl ad with new F-Type Coupe web short

Continuing the story of black hearts it began with its first Super Bowl commercial, Jaguar is roaring down the dark and oh-so-magnificently appealing road of villainy with a new spot featuring Tom Hiddleston. Using its new F-Type Coupe to demonstrate, the actor explains the salient features of the best - meaning, English - villains.
However, it's likely that even if you could manage the elegance, the tailored suit, the sharp wit and the distinct sound, you couldn't pull it all off nearly as well as Hiddleston. That doesn't mean you can't try, of course. Might we suggest starting with his excellent lesson in being properly villainous in the video below?

Dick Van Dyke escapes his flaming Jaguar on the 101

Actor Dick Van Dyke was caught in a dangerous situation on a Los Angeles highway (who are we kidding, every situation on an LA highway is dangerous), when his Jaguar XJ spontaneously caught fire. The 87-year-old actor/comedian pulled to the side and attempted to call emergency services when another motorist pulled him from the car. There seems to be some confusion as to whether Van Dyke was passed out or merely calling emergency services.
According to the photos and video from NBC and The Today Show, the car was thoroughly cooked in the blaze and is now a total loss. After the incident, Van Dyke's wife, Arlene, posted that the actor was "fine," sharing a Vine video of the star, the car, and a few CHP troopers that were on hand. Later in the day, Van Dyke tweeted a photo of his toasted sedan, saying, "Used Jag for sale REAL CHEAP!!"
You can view the Today show segment on the incident as well as Arlene Van Dyke's Vine video, below.

New Jaguar crossover to be called 'XQ'?

As part of its upcoming portfolio expansion, Jaguar will be adding two key models to its lineup in the next few years. The first is a small, 3 Series-fighting sedan tentatively called XS, and the other is said to be a new crossover, which may be dubbed XQ, as Edmunds reports. Jaguar filed a trademark application for the name "XQ" with the United States Patent and Trademark Office earlier this year, according to the report.
Jaguar executives have long said that the company is investigating new, higher-volume segments for the brand to compete in, and this certainly isn't the first time we've heard rumors of a CUV with a pouncing cat badge. Edmunds opines that since the Land Rover brand will no doubt continue to tackle the more traditional SUV segments, the Jaguar brand could easily house an offering in the luxury crossover market.
As for how a Jaguar CUV could come to fruition, Edmunds offers two suggestions. The first would be to build a vehicle on the smaller platform that will underpin the XS, as it will accommodate both rear- and all-wheel-drive applications and will be used for a number of differently sized vehicles. The second, more logical suggestion, is that the Jag CUV will ride on a version of the all-aluminum D7u platform used in the Land Rover Range Rover and Range Rover Sport.