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Ferrari 250 GTO heading to The Quail with no reserve

It's not every day that a Ferrari 250 GTO changes hands. It is, after all, one of the most highly coveted cars ever made, and there were only 39 of them built in the first place. So when one goes up for sale, it tends to fetch millions. Tens of millions, actually, and the prices keep escalating.
Throughout most of the 1980s they were trading hands for six figures. In 1989 one sold for $10 million. A few months later, $13 million. Prices fluctuated in the 90s, but by 2012, one sold for a whopping $35 million, eclipsed the following year at $52 million. Nobody knows what the next one will sell for, but we're about to find out.
That's because Bonhams has got one consigned for its upcoming auction at the Quail Lodge during Monterey weekend next month. And it's offering it without reserve, meaning that it could sell for the opening bid (however unlikely), it could break the previous record or it could land anywhere in between or beyond.

Ferrari names Edwin Fenech head of North American office

Ferrari North America has been sailing without a captain for the past several months since its previous chief executive, Marco Mattiacci, was called home to Italy to run the Scuderia. But now the Italian automaker has announced a new capo to run the office in New Jersey, and his name is Edwin Fenech.
Not to be confused with the French-Italian actress Edwige Fenech (who obviously showed up in our research before the Ferrari exec did), Edwin Fenech has a long history of running regional offices for the Prancing Horse marque. Prior to making the jump to the North American division, Fenech ran the company's operations in the Middle East, Africa, Asia Pacific and China, and previously served as sales and marketing director for France and sales manager for all of Europe.
Now in charge of Ferrari's largest market, Fenech will be responsible for expanding the company's presence not only in the United States - in which Ferrari has been present now for sixty years - but also in Canada as well as Central and South America.

Ferrari 250 GT SWB California Spider tops Gooding's Saturday auction at $15.18 million

During the weekend's automotive smorgasbord in Pebble Beach, Ferrari has played a huge roll. Twenty examples of the ultra-rare 250 TR, better known as the Testa Rossa, were prominently on display at the Concours d'Elegance, and the Prancing Horses have been top sellers at many of the auctions. You can chalk up one more on that list with a 1961 Ferrari 250 GT SWB California Spider with a scarce, optional hardtop included going for $15.18 million at Gooding & Company's sale on Saturday night. Ferris Bueller would find it so choice.
In all, the auction house brought in about $60.4 million during the night, and 17 of the cars on the block sold for over $1 million. None of the other cars on Saturday managed quite the stratospheric highs of the California, though. A 1955 Aston Martin DB3S was the second-highest seller at $5.5 million. The next four top vehicles were all Ferraris with final prices ranging between $2.09 million and $2.365 million. Clearly, investors are in love with the Prancing Horse these days.
Check out our gallery, and scroll down to read the auction house's announcement of its top Saturday results.