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Chrysler and Fiat offering $1,000 rebates to VW owners as Marchionne gets tough

The throw-down between Fiat CEO Sergio Marchionne and Volkswagen has heated up in earnest. According to Bloomberg, Fiat and Chrysler are now offering current Volkswagen owners in the US $1,000 rebates to trade in their ride. It's the latest in a series of shots Marchionne has taken at his German rival. As you may recall, the Fiat executive entered into a spat with Volkwagen board chairman Ferdinand Piëch and CEO Martin Winterkorn in October after the duo called for Marchionne's resignation from presidency of the European Automotive Manufacturers Association (AECA). At the time, the Volkswagen executives were quoted as saying Fiat would not survive the European economic downturn.
In response, Marchionne called the German executives "reprehensible," and accused Volkswagen of using a pricing strategy that has created created a "bloodbath" in the EU. Volkswagen has taken to steep discounting to carve out ever-larger slices of market share in Europe, but the company has a much smaller foothold in the US. Marchionne may be trying to hit Volkswagen where the manufacturer is weakest with the new Fiat new incentive program.
Late last week, the Fiat executive was voted to a second term as ACEA president.

2015 Volkswagen GTI: Driving into spring with just one regret [w/video]

If you only notice one thing in the video above, it should be this: that GTI is filthy. Yes, the grossness of winter took its toll on our long-term 2015 Volkswagen GTI, covering the Carbon Steel hatch in a mess of salt-and-slush-streaked grime. The GTI was a champ during the cold months With 225/40R18 Bridgestone Blizzak winter tires offering sure-footed grip, the hatch became a dear companion to editors slogging through unsavory weather. Front-wheel-drive cars are already pretty solid for wintertime driving, and with the added traction of these tires, the GTI plowed forward without any drama. Our biggest gripe about snowy driving involved the car's Driver Assistance Package – a $695 option that, knowing what we know now, we wouldn't have ordered. First, this option positions the front camera right in the middle of the lower grille, which looks pretty terrible. But more importantly, the system can't tell the difference between slush/snow and an actual obstacle, so it constantly feels the need to warn us that we might hit something when the camera is covered in grime. Clearing the camera off isn't a problem, but the practice grew more annoying as the season continued. The Driver Assistance Package gets you front and rear parking sensors that, honestly, we find to be a bit too sensitive. It's activated in any low-speed situation, so the car freaks out whenever you take it through a car wash, and beeps if you walk up to the rear (to, say, open the hatch) while the engine is running. And because the GTI S model doesn't get you a rear-view camera, there's no real added benefit to the noise-makers. Yes, they help while parking in tight places, but if you struggle to park a vehicle the size of a Golf with its already excellent sight lines, you've got larger problems to overcome. We have other issues with the system, too – like how the forward sensors will blink in the instrument panel to tell you you're too close to the vehicle in front of you on the road, even with a four-car-length separation between vehicles. In all, these issues just don't seem to outweigh the benefits of the safety system. To us, it's not $695 well spent. But enough complaining. Really, the Driver Assistance Package has been the only issue we've had with the GTI since its arrival in January. Now that winter has finally melted away, we've enjoyed nice, warm temperatures here in Detroit – just last week, we were took the winter tires off.

Volkswagen NMC production guise caught in China

Chinese car site Autohome has what are said to be the first pictures of the Volkswagen New Midsize Coupe concept in production form. VW's NMC was just introduced at the Beijing Motor Show, while background chatter indicated it would go on sale in China, Autohome says that production version will be built at the Shanghai-Volkswagen plant in Ningbo, and the retail guise could be introduced at the Guangzhou Motor Show in November and go on sale that same month.
Assuming this is the production car, its main lines have made the jump from the concept but with less fine detailing, a silver hue and with conventional VW wheels it's lost a little bit of oomph. Still, a few checkmarks on the option sheet can fix most of that, the shape remains handsome and the 2.0-liter turbo underhood keeps performance peppy and mileage frugal enough. You can head to Autohome for a couple more photos of a sedan we'd be happy to make room for over here.