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Which will Dieselgate hurt more, Volkswagen or US diesels?

The most damning response to the news Volkswagen skirted emissions regulations for its diesel models may have actually come from the Los Angeles Times. On Saturday, the Times published an editorial titled "Did Volkswagen cheat?" The answer was undoubtedly yes. When you can't drive down Santa Monica Boulevard without seeing an average of one VW TDI per block, the following words are pretty striking: "... Americans should be outraged at the company's cynical and deliberate efforts to violate one of this country's most important environmental laws." VW has successfully cultivated a strong, environmentally conscious reputation for its TDI Clean Diesel technology, especially in states where emissions are strictly controlled. A statement like that is like blood all over the opinion section of the Sunday paper. The effect on VW's business, even Germany's financial health, was already felt Monday when the company's shares plummeted 23 percent in morning trading. The statement on Sunday from VW CEO Dr. Martin Winterkorn says "trust" three times. That probably wasn't enough in nine sentences. Writers over the weekend have compared VW's crisis to one at General Motors 30 years ago, when it was the largest seller of diesel-powered passenger cars until warranty claims over an inadequate design and ill-informed technicians effectively pulled the plug on the technology at GM. In a sense, VW is in the same boat as GM because it has fired a huge blow into its own reputation and that of diesels in passenger cars. And just as automakers like Jaguar Land Rover, BMW and, ironically, GM, were getting comfortable with it again in the US. VW of America was already knee-deep in its other problems this year. Its core Jetta and Passat models are aging and it needs to wait more than a year for competitive SUVs that American buyers want. The TDIs were the only continuous bright spot in the line and on the sales charts. Even as fuel prices fell and buyers shunned hybrids, VW managed to succeed with diesels and show that Americans actually care about and accept the technology again. Fervent TDI supporters might actually lobby for that maximum $18 billion fine to VW. I've personally convinced a number of people to look at a TDI instead of a hybrid. Perhaps not so much for stop-and-go traffic, but I know buyers who liked the idea that a TDI drove like a normal car and wasn't packed with batteries.

VW GTI Clubsport Concept celebrates model's 40th birthday with 261 hp

Volkswagen is celebrating the four-decade milestone for the GTI with the world debut of the GTI Clubsport concept at the annual Worthersee festival in Austria. While the version in these sketches is just a prototype, European buyers at least are set to get a production model in early 2016. The Clubsport is essentially a way for VW to split the difference between the already well-liked GTI and the hotter Golf R. In concept form, it packs 261 horsepower, compared to 220 hp from the standard version in the US with the Performance Package or 292 hp from the R. A temporary overboost function even lets the Clubsport make about 10 percent more power for short periods. Beyond just the mechanical upgrades, the concept in these sketches also wears a revised lower air dam at the front with a mesh grille and big strakes at the corners, and there's a new roof spoiler and rear diffuser at the back. VW also promises a more "individualized" interior. Unfortunately, the North America might not be getting this more powerful GTI. "There are no plans to bring the car to the US currently," VW spokesperson Mark Gillies told Autoblog. At this time, VW only has info about the Clubsport in German, which you can take a look at below. Related Video: Weltpremiere des Golf GTI Clubsport am Worthersee Exklusives Jubilaumsmodell zum 40. Geburtstag des GTI Golf GTI Clubsport debutiert mit 265 PS und Boost-Funktion Im kommenden Jahr feiert der Golf GTI seinen 40. Geburtstag. Volkswagen wird dieses historische Ereignis mit einem progressiven Jubilaumsmodell adeln: dem neuen Golf GTI Clubsport. In Form einer seriennahen Studie wird Volkswagen den Golf GTI Clubsport bereits am 14. Mai 2015 als Weltpremiere im Rahmen des legendaren GTI-Treffens am Worthersee prasentieren. Mit einer Leistung von 195 kW / 265 PS (plus 35 PS gegenuber dem Golf GTI Performance*) sowie einer temporar dank Boost-Funktion nochmals um rund 10 Prozent hoheren Spitzenleistung soll der Golf GTI Clubsport Anfang 2016 als der bis dato starkste jemals in Serie gebaute „GTI" durchstarten. Das Jubilaumsmodell wird nicht nur mit einem extrem leistungsstarken Motor, sondern mit einem individualisierten Interieur und exklusiven Karosseriedetails auf den Markt kommen. Zu den Design-Modifikationen gehoren ein komplett neuer Frontstoss-fanger, neue Seitenschweller, ein ebenfalls neuer und aerodynamisch hoch innovativer Dachkantenspoiler sowie ein eigens entwickelter Heckdiffusor.

Audi spending an additional $2.5 billion on expansion through 2019

Every year, it seems the Volkswagen Group announces a new and larger spend to push growth and profit, with Audi a regular recipient of the moolah. That's reasonable, seeing as hauls in 40 percent of Group operating profits. In December last year Audi said it would spend an additional 100 million euros ($122M US) per year through 2018 to develop new models and expand production, targeting 60 models by 2020 and luxury sales leadership. This month Audi said it will boost that by another two billion euros ($2.5B US) over the next five years, for a total outlay of 24 billion euros from 2014 to 2019. Something like 70 percent of those billions will be spent on new models, technology like "connectivity and lightweight construction," and factory expansion at its plants in Ingolstadt and Neckarsulm. Most of the ten models that will plump the lineup to 60 cars will mainly be aimed at the C and D segments, as well as crossovers, the brand's burgeoning portfolio of PHEV models, and all-electric cars that will begin staking ground in the segment. The big spend comes at the same time as Audi is working hard to reduce costs by $2.5 billion to maintain profitability, part of a larger push by VW to cut costs by $6.1 billion by 2017. More than a billion euros will go to new factories in Mexico and Brazil. Work begins on the Mexico plant next year, and when it comes on-line in 2016, Audi's Q5 successor will roll out of its warehouse doors; Audi has already announced it will hire 850 more workers next year in Mexico. When that's done, Mexico's production of German luxury cars will only trail that of Germany, China and the US. The company's Brazil plant will produce the A3 and S3 starting next year, and the brand figures luxury car buying there will triple by 2017. News Source: Reuters Earnings/Financials Plants/Manufacturing Audi Volkswagen Luxury Mexico Brazil ulrich hackenberg