2004 Toyota Rav4 Fwd 4 Door Suv on 2040-cars

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Toyota delays Mexico plant as it plans U.S. plant with Mazda

TOKYO — Toyota will push back the start of operations at its scheduled new plant in Mexico, to the first half of 2020 from the initial plan of 2019, the company said on Thursday. Japan's top automaker had initially planned to start building the Corolla sedan at the $1 billion Guanajuato plant but said last week it would switch production to a new U.S. factory to be built with Mazda. Toyota said the delay was necessary to adjust its supply chain in Mexico to produce the Tacoma pickup instead of the Corolla compact car. That factory could also build sport utility vehicles, a Toyota spokesman in Mexico said last week. "With the production model change to the Tacoma pickup, the start of production will consequently be in the first half of 2020," a Toyota spokeswoman said. "However, we will make our utmost effort to advance the timing in order to minimize the impact to suppliers and the local community." Until the scheduled start of the joint venture plant with Mazda in 2021, Toyota will supply the Corollas that were initially slated to be built in Mexico from its factories in Mississippi and Japan, the company said.Related: Mazda-Toyota partnership has us dreaming of a rotary hybrid Reporting by Makiko YamazakiRelated Video:

2014 Toyota Highlander to start at $30,075*

We now have pricing for Toyota's redesigned 2014 Highlander, which is seeing moderate price hikes across the board. Prices for the popular crossover have been bumped from less than 1 percent to less than 3 percent on lower-end models (anywhere from $125 to $890, depending on trim). Toyota has increased prices on higher-end XLE and Limited models more substantially - between 4.1 and 4.5 percent ($1,480 to $1,700). The Highlander Hybrid sees its price increase 2 percent ($930). The new model will be available in four different trims and with either front or all-wheel drive.
The absolute cheapest member of the Highlander range, the base LE, with a four-cylinder and front-wheel drive starts at $30,075, an increase of just $195. The LE is also available with a V6 and all-wheel drive, with the bigger engine upping the price to $31,380. All-wheel drive models start at $32,840. A slightly pricier LE Plus starts at $33,600 for a V6 FWD model and $35,060 if you add all-wheel drive.
Next up, we have the XLE, which starts at $36,900 for FWD models and moves up to $38,360 for AWD. The top-tier Limited model starts at $40,500 in FWD spec, grips-at-all-fours versions will retail for $41,960. For those that want the very top of the Highlander range, there's the Platinum Pack, which adds the Driver's Tech Pack (adaptive cruise control, pre-collision warning, lane departure warning and automatic high beams), a panoramic moonroof, heated steering wheel and heated second-row seats to the already well-equipped Limited model. Highlander Platinums start at $42,990 and $44,450, depending on how many tires are doing the work. (Note: All prices include an $860 destination and handling charge.)

First 2014 Toyota Corolla commercial dances through time

Despite the fact that the Toyota Corolla pretty much sells itself, the eleventh-generation 2014 model is getting a huge marketing push that aims to appeal to both Millennials (of course), as well as the older generations that have lived with the stalwart Japanese compact for decades. The first television advertising spot, called, "Style Never Goes Out of Style," shows that the Corolla has had a place in mainstream culture since its launch in the 1960s. We have to admit, it's pretty cool to see older models from the '60s, '70s and '80s come out to play for this commercial, especially the latter of those, as it gives us enthusiasts fond memories of the infamous AE86.
The whole web/broadcast/print/social media marketing campaign surrounding the 2014 Corolla is called "Elevate," because, according to Toyota:
Extensive market research shows that Millennials are looking to take their career to the next level and are looking to buy their first 'real' car to get them there. The design of the all-new Corolla is significantly elevated from the previous generations, creating a more dynamic and desirable image for the Corolla nameplate that will appeal to these younger buyers.