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2015 Toyota Camry priced at $22,970*, Hybrid at $26,790*

We last saw the heavily revised 2015 Toyota Camry at the New York Auto Show earlier this year. Now, it's finally time for the best-selling car in the US to hit the roads in late September, and Toyota is announcing how much the updated model actually costs.
The basic Camry LE rings up for $22,970 (*not including a $825 delivery, processing and handling fee). That's up slightly from the base price of $22,425 for the 2014.5 LE, but the updated sedan has some 2,000 new parts, while also being 1.8 inches longer and boasting a 0.4-inch wider track. The rest of the trim levels include the SE for $23,840, sporty new XSE for $26,150 and XLE at $26,150. Opting for the V6 is the XSE and XLE bumps pricing to $31,370.
Separately, the Camry Hybrid gets its own LE, SE and XLE trims. The LE starts at $26,790 with a standard, power driver's seat and 4.2-inch information display. The SE for $27,995 gets an improved interior and the XLE at $29,980 has leather, heated front seats, LED running lights and more.

Audi, Toyota land on MIT's list of 50 Most Disruptive Companies

MIT Technology Review, a magazine all about innovation, has announced its list of the 50 most disruptive companies in 2013, and both Audi and Toyota made the cut. While the term "most disruptive" may carry a negative connotation in most uses (especially in the classroom), the acknowledgement in this case is an accolade, signifying that the company is at the forefront of its industry. In a nutshell, a disruptive company is a business whose innovations force other businesses to alter their strategic direction.
Audi made the list for "pushing autonomous cars closer to fruition with a laser-scanning road detector that fits in a vehicle's front grille," and Toyota for "expanding its dominance of the hybrid-car market with its new plug-in version of the Prius." Click on the image above to be taken to the original graphic at MIT Technology Review, where clickable colored squares reveal information about each of the 50 winners, compiled from a variety of industries.

Toyota and Lexus will have standard automatic braking by 2017

Last week, NHTSA and IIHS announced that 20 auto manufacturers and three agencies had agreed to include automatic emergency braking (AEB) as standard equipment by 2022. Toyota was one of those 20 companies, but this week they upped the AEB ante: Nearly every Toyota and Lexus model and trim level will have standard AEB by 2017. That's next year. Many models already offer AEB as part of the Lexus Safety System+ and Toyota Safety Sense packages, but consumers have had to pay extra for these options (unless they leased a Toyota Mirai hydrogen fuel-cell vehicle; it already has AEB as standard equipment.) By the end of next year, all but the Lexus GS, Toyota 4Runner and Toyota 86 — which was developed together with Subaru — will have AEB installed at no extra cost. (Interestingly, the new Prius Prime unveiled at the New York International Auto Show has Safety Sense as an option rather than standard equipment.) The AEB function is part of Toyota's safety suites, which will be included in 25 Lexus and Toyota models. Both makes have a precollision system that detects the possibility of collision with the car ahead and engages the brakes if the driver doesn't react quickly enough, as well as lane departure alerts and automatic high beams. Toyota's move leapfrogs ahead of Honda making its Honda Sensing system, which includes AEB tech, available as a flat $1,000 option on every Civic Sedan. Related Video: This article by Kristen Hall-Geisler originally ran on TechCrunch, a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.