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Oh Buoy! Toyota sinks to Spongebob depths with custom Highlander

The launch of the 2014 Toyota Highlander is being assisted by Bikini Bottom's number one resident, SpongeBob SquarePants. The new crossover has been wrapped with SpongeBob's square mug all over it as if he's saying "I'm ready. I'm ready. I'm ready. I'm ready," from every direction. Inside is a cabin that Toyota says "captures all of the beloved character's high-octane energy," but might make you question whether this is really the world you want to live in.
Revealed on SpongeBob Day at the San Diego Padres vs. San Francisco Giants baseball game in San Diego, CA on July 13, the Highlander will go from there to seven locations nationwide on a "Happy Driving Tour," ending at the LA Auto Show in November.
You can read all about it in the press release below, as well as ways to fill your life with more SpongeBob than is probably healthy.

Jonas wreaks havoc on auto industry

Many folks along the East Coast are still stuck at home from Winter Storm Jonas' brutal snowfall over the weekend, but the blizzard had some nasty temporary effects on the auto industry, too. Winter weather emergencies kept people from leaving the house, and that spelled trouble for factories and dealers. The terrible conditions in Washington, DC, even prevented the the Washington Auto Show from opening. General Motors, Toyota, and BMW had to close factories due to the weather. BMW cited concerns for its workers driving to the plant for canceling some Friday and Saturday shifts in Spartanburg, SC, according to Automotive News. Toyota closed its Georgetown, KY, factory on Friday, and GM shut down the second shift at its Bowling Green, KY, site for that day, too. Showrooms in the blizzard's path saw a massive drop in sales over the weekend because the customers weren't coming. Some affected dealers are now trying to make the best of a bad situation by offering potential buyers even deeper discounts to get them through the door, according to Automotive News. The piles of snow also mean hours of work for employees to clean off all the cars on the lot. The good news is that none of these issues should pose longterm problems. Weather reports don't show much snow for the East Coast in the coming days, which should allow the industry quickly to return to normal.

Watch the trailer for Amazon's 24 Hours of Le Mans documentary

Amazon's video streaming service is taking a cue from Netflix and filling its library with new, high-quality original content. This is great news for car enthusiasts, as the company seems interested in tailoring to our diverse tastes. After the successful debut of The Grand Tour, Amazon announced a new documentary based on an annual race in France. Le Mans: Racing is Everything is set to debut later this year. The first action-packed teaser just debuted. The limited series will explore the race's roots and what makes it such a grueling but rewarding place for teams and drivers and such an awesome spectacle for fans. New Black Films, the production company behind the series, embedded itself with the Porsche, Audi, Nissan, Toyota, Aston Martin and Rebellion teams, interviewing drivers like Mark Webber and Andre Lotterer. The series is set to debut on Friday, June 9, plenty of time to catch up before the 24 Hours of Le Mans later next month. Keep an eye and ear out for another Amazon project, a yet-to-be-named series on Formula 1. Related Video: News Source: Amazon, YouTube via The Verge Motorsports TV/Movies Audi Porsche Toyota Amazon le mans 24 hours