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Toyota launches updated Yaris in Europe, Vitz in Japan [w/videos]

Toyota first launched the Yaris in 1999, though that model was sold in the North America as the Echo. The second generation arrived in 2005, replaced by the third in 2011. Sometime next year, Toyota is expected to roll out a new Yaris for North America, to be built in Mexico on the same platform as the next Mazda2. But before that comes to pass, Toyota has introduced a mild facelift for the Yaris in markets other than ours.
With styling cues borrowed from the new Aygo and the Yaris Hybrid-R concept, the new Yaris (for Europe) and Vitz (for Japan) are distinguished by updated styling front and rear. Though the European model bears a more aggressive look than the JDM version, both feature the new X motif that seems to be the new look for the whole family - particularly for small hatchbacks.
The back end has also been revised to incorporate new LED taillights and a (faux) diffuser in the bumper. The cabin, meanwhile, has been redesigned to feel roomier and quieter with upgraded equipment. The suspension has also been refined, and in Europe at least, Toyota will continue to offer the Yaris with a choice of 1.0- or 1.3-liter gasoline engines, 1.4-liter diesel or hybrid powertrains.

Oh Buoy! Toyota sinks to Spongebob depths with custom Highlander

The launch of the 2014 Toyota Highlander is being assisted by Bikini Bottom's number one resident, SpongeBob SquarePants. The new crossover has been wrapped with SpongeBob's square mug all over it as if he's saying "I'm ready. I'm ready. I'm ready. I'm ready," from every direction. Inside is a cabin that Toyota says "captures all of the beloved character's high-octane energy," but might make you question whether this is really the world you want to live in.
Revealed on SpongeBob Day at the San Diego Padres vs. San Francisco Giants baseball game in San Diego, CA on July 13, the Highlander will go from there to seven locations nationwide on a "Happy Driving Tour," ending at the LA Auto Show in November.
You can read all about it in the press release below, as well as ways to fill your life with more SpongeBob than is probably healthy.

Toyota may put Mirai hydrogen fuel cell powertrain into a Lexus

Toyota is hoping to define the world of hydrogen fuel cell vehicles with its uniquely styled Mirai sedan in a fashion similar to the way the Prius pops into people's minds when they think of a hybrid. The Japanese automaker believes it can sell about 700 FCEVs worldwide in the first year alone and build rapidly from there to an estimated 3,000 sales in the US by 2017. Of course, not everyone is completely enamored with the Mirai's design. Toyota is rumored to have an alternative in the works to quell some of those naysayers, possibly taking flagship form with a new Lexus LS powered by fuel-cell tech. The LS FCEV could be unveiled by 2017 to sit at the very top of brand's lineup. According to an inside source speaking to the Australian website Motoring, the front end would feature larger air intakes to cool the electrical components. The fuel cell would reportedly be positioned under the front seat, and the hydrogen tanks would be located under and behind the rear seat. Somehow, Motoring claims that all of this might be lighter than the current LS600hL hybrid, to the tune about 440 pounds. The model is also claimed to offer a range of about 239 miles, just a bit shy of the Mirai's roughly 300 miles. Assuming this vehicle actually exists, the cost for buyers of this flagship would almost certainly ring up at more than the LS600hL's $120,440 base price. Autoblog has reached out to Toyota for any further info about this rumor, one way or the other. If we hear back, we'll update this story with the details. Featured Gallery 2016 Toyota Mirai View 15 Photos News Source: MotoringImage Credit: Toyota Green Rumormill Lexus Toyota Alternative Fuels Hybrid Luxury Sedan lexus ls toyota mirai rumor fcev Lexus LS600h