2012 Toyota Corolla on 2040-cars

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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Toyota investing $30 million in Indiana for more Highlander production

Indiana seems like the place to be if you're looking for work in a car factory. In May, Subaru announced plans to invest $400 million in its Lafayette, Indiana plant, creating 900 new jobs in the process and increasing capacity to 300,000 units per year. Now, Toyota has announced plans to invest $30 million in its Princeton, Indiana plant, 170 miles south of the Subaru factory, which also builds the Camry.
Toyota's investment will create an additional 200 jobs and increase the factory's volume by 15,000 units. Toyota announced an investment in the plant in February of 2012 that bumped volume up from 300,000 to 350,000 units. Toyota Motor Manufacturing Indiana, as the Princeton facility is officially known, produces the recently revised Toyota Highlander, the Sequoia and the Sienna. It employs 4,500 people, and this announcement represents Toyota's tenth production increase in under two years.
Scroll down below for the official announcement.

Toyota mulling more Tundra, Tacoma capacity in TX

Toyota may be expanding its pickup truck production at its San Antonio, TX factory following calls from dealers for more Tacoma and Tundra models, according to a new report from Automotive News.
The San Antonio plant is currently able to produce 250,000 trucks on two shifts with overtime, while a secondary facility in Tijuana, Mexico can build an extra 50,000 Tacomas. Despite this capacity, and the fact that Tundra is a slow seller relative to the full-size trucks from Ford, Ram and Chevrolet/GMC (not to mention the Tacoma being part of a segment with diminishing sales), Toyota franchisees apparently can't get enough of the trucks.
"Dealers are telling us they could sell more Tacomas and Tundras," said Bill Fay, the general manager of the Toyota Division. "We are evaluating our footprint and capacity." According to AN, Toyota has moved over 248,000 trucks through November.