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Rolls-Royce EV likely to take the name Silent Shadow

Rolls-Royce last year trademarked the name Silent Shadow with the German patent office, and that moniker is likely to be applied to the British luxury carmaker's upcoming battery electric vehicle. In an interview with Bloomberg Television, Rolls CEO Torsten Muller-Otvos confirmed that the company is working on a purpose-built EV. While he would not reveal the scheduled launch date, Rolls-Royce has previously said an EV model would arrive before the end of the decade. The Silent Shadow name echoes the Silver Shadow of 1965-1980. Although Rolls-Royce has previously ruled out doing a plug-in hybrid, the German-owned British automaker has been inching toward full-electric vehicles for some time. At the 2011 Geneva auto show, it introduced an electric version of the last-generation Phantom named 102EX. More recently in 2016, it unveiled the stunningly futuristic 103EX concept, which was fully electric. "Electrification fits perfectly with Rolls Royce — it's torquey, it's super-silent," Muller-Otvos said. It's true that, at Rolls-Royce, the sound of the car's engine has never been a selling feature. Instead, the brand has long promised near-silent motoring. Indeed, a 1958 ad for Rolls-Royce by advertising legend David Olgivy, makes a claim to the car's quietness. And that ad has become what many consider to be the most famous auto ad of all time: "At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock." Maybe they'll want to revisit that claim when the Silent Shadow makes its debut. Green Rolls-Royce Automotive History Electric

Rolls-Royce luxes up Paddington Bear

There are few things quite as quintessentially British as Rolls-Royce and Paddington Bear. And now the two have come together in one glorious creation.
As part of a promotion for a new Paddington movie and to raise funds for the UK's National Society for the Prevention of Cruelty to Children (NSPCC), London is decorating itself with a series of 50 sculptures reinterpreting the classic British children's character dotting the Paddington Trail across the city.
One of those installations has been created by Rolls-Royce, whose take on Paddington wears a brown leather duffel coat with a purple cravat and hat, a zebrawood suitcase and a pair of MK8 driving goggles that pay homage to the company's gentleman-racer history. He stands atop a chrome base modeled after Rolls' iconic Pantheon grille.

Rolls-Royce Wraith officially revealed in profile

Well here's a nice twofer. On the same day Rolls-Royce releases its first official teaser image showing the 2014 Wraith, we also get a look at the car undergoing some cold-weather testing courtesy of some new spy shots. As the coupe version of the Ghost, the 2014 Rolls-Royce Wraith will make its official debut at the Geneva Motor Show in March, and it's expected to go on sale during the fourth quarter of this year.
Rolls-Royce already confirmed plenty of information in a teaser it released last week, but the latest image shows us a clear shot of what the car's midsection will look like. Comparing this image and the spy shots, we can see that the Wraith will have a pretty sleek - (almost Bentley Continental GT-like) roofline, and, like the Phantom Coupe, it will have rear-hinged doors. We can also tell from the spy shots that it seems to be keeping the same face as the Ghost and taillights, too.
Be sure to check out the latest spy photos for the Wraith as well as a brief press release from Rolls-Royce by scrolling below.