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Ram may build more trucks with sports team tie-ins

After a rather successful foray with a Red Wings edition of the Ram 1500 last year - some 3,000 units sold - the truck brand is both re-upping its relationship with Detroit's hockey powerhouse and considering expansion into other sport franchises.
Ram announced last month that it would carry on its partnership with the Red Wings throughout the 2012-13 NHL season. The company will not offer a special edition version of the 2013 Ram, due in part to the strike-shortened NHL season. In a recent interview with Bloomberg, Ram boss Fred Diaz called the Red Wings partnership an experiment that "worked out so incredibly well, we're looking at the possibility of doing other things with other sports."
Diaz doesn't see Ram doing deals with entire leagues, but does think that other teams and cities, with a similar "rabid fan base" could make sense for co-branding. "We'll pick our spots and our moments, " said Diaz, "and if we feel like we have a good opportunity, we'll do it."

Ram granted patent for in-bed ramp system

Most of the patent filings we report on these days are of a pretty high-tech nature: everything from "humanized" navigation systems to 11-speed transmissions. But cool innovations can be lower-tech and clever, too. At least that's our feeling after seeing some proposed plans from Ram. FCA has filed a patent for a system of built-in ramps recessed inside of a truck bed. While stowable ramps aren't new – Ford offers a similar system for the F-150 ­– the level of integration shown in these diagrams seems to be. Drawings show ramps that run on channels in the bed and tailgate, hinged at the end of the extended gate for a gentle upslope into the cargo area. What's more, the system seems changeable, with two ramps set wide or narrow, or just one centrally mounted. Just the thing for switching from motorcycle-loading season to snowmobile-loading season. A granted patent doesn't always lead to a product brought to market, of course. Issues with cost, durability, and demand all have a lot to say about what makes it from design to showroom. Still, we think the proposed RamRamp (feel free to use that, FCA) shows a ton of promise. Speak up truck owners, is a factory-installed ramp system like the one you see here something you'd pay for on your next vehicle? Get into Comments, below, and let us know. Related Video: Featured Gallery Ram in-bed ramps patent drawings News Source: USPTO via Allpar RAM Truck patent

Dead man went unnoticed in pickup at airport for nearly 8 months

The Kansas City Star reports that on Sept. 12, Lenexa, Kan., police found a dead man in the cab of his Dodge Ram 1500 at the Kansas City International Airport. Though a disturbing thing to find at any time, the scene was made all the worse by the fact that the body had been sitting in that truck for eight months. That's right, for virtually all of 2017 to date. It seems likely that the missing man, Randy Potter, committed suicide, and it likely happened the night he was reported missing, which according to KCTV 5, was Jan. 17. This is because, according to the Chicago Tribune, Potter's parking ticket was printed that day. The fact that it took eight months to find Potter is astonishing. Although the Associated Press reports that Potter's body was covered by a blanket and the windows of the Ram were tinted, those aren't really excusable excuses. Potter's truck was in a large parking lot, one that holds nearly 6,000 cars, according to the Kansas City Star, but that shouldn't have mattered, since the company in charge of the lot, S-P+, was supposed to take an inventory of every car in the lot every single night. Plus, Potter's family took the license plate number of the truck to the parking lot security companies not long after his disappearance. Clearly no one from the parking company was watching closely. As for the police, the Star reports that they never checked the airport since there wasn't any evidence to say he might have gone there. Yet they say they spent "several hundred man hours" on the case, and their operating theory was that he had left his family. One way people leave is by plane. So how was the body finally discovered? Someone who parked nearby complained of a horrible smell. After eight months, no doubt. It's puzzling that no one would have reported a smell sooner. Though the problem would have been bad enough in winter and spring, it would have become pretty intense in the summer months, with high temperatures in the 90s translating into incredible heat inside a truck on shadeless pavement under the relentless Missouri sun. Related video: