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VW CEO lost his job over buggy software that delayed new models

It says a lot about the state of the auto industry and where it's going that software problems have cost the CEO of a carmaker his job. Volkswagen ousted Herbert Diess as chief executive officer after severe software-development delays set back the scheduled launch of new Porsches, Audis and Bentleys. This was untenable considering buggy software postponed the debut of VW’s initial rollout of ID models, and customers are still having to drop off their cars at the dealer for updates the company has struggled to make over the air. Sure, Diess also didnÂ’t do enough to make allies and became increasingly isolated due to his hard-nosed leadership style. In his push to transform the company into an electric-vehicle leader, he repeatedly clashed with labor leaders by warning VW was losing out to Tesla and needed to cut thousands of jobs. But failures at the carmakerÂ’s software unit Cariad ultimately eroded DiessÂ’s support from the powerful Porsche and Piech family that calls the shots. Back in December, VW overhauled its management board, stripping Diess of some responsibilities while tasking him to turn around Cariad. While thereÂ’s been a lot of re-arranging since then, Diess didnÂ’t manage to make the issues go away. Discord at Cariad has pushed back the rollout of important new models including the electric Porsche Macan, a high-volume sport utility vehicle for the division thatÂ’s planning an initial public offering in the fourth quarter. AudiÂ’s new line of Artemis EVs has been delayed by around two years to 2027. And VWÂ’s ultra-luxury brand Bentley may not be able to go all-electric by the end of this decade as planned because of the software issues, Automobilwoche reported earlier this month. “Taking over the ship at Cariad seems to have been DiessÂ’s downfall,” said Matthias Schmidt, an independent auto analyst based in Berlin. VWÂ’s solutions to challenges tend to reflect its status as an industrial behemoth: itÂ’s able to throw lots of money and people at its problems. But modernizing the company for the digital age is going to take bringing in talent and building skillsets outside its traditional zones of expertise. Drivers increasingly demand intuitive user interfaces and services that could create new revenue streams, if done correctly. “Software is the key to the future,” TeslaÂ’s Elon Musk tweeted when one of his followers asked about VW switching CEOs. Diess certainly didnÂ’t lack ambition.

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche 911 GT3 RS spec sheet leaked, promises 500 hp

Axis of Oversteer has three pages of what's purported to be the spec sheet for the Porsche 911 GT3 RS, and it's got a few bolded items noting key differences with the already spectacular 911 GT3. Prime among them is its output, pegged at exactly 500 horsepower and 339 pound-feet of torque, which looks at first blush to be a minor bump: just 25 hp and 14 lb-ft over the GT3, and the redline drops 200 rpm to 8,800 rpm. If the document is accurate, though, there will be a hefty dose of weight loss to make the most of it. The bodyshell and doors are aluminum, carbon fiber reinforced plastic is used for those vented front fenders (the vanes are plastic), the front trunklid, the rear engine cover, and the rear wing, while the roof is made of magnesium and the side windows are polycarbonate. The bucket seats, door entry guards, and other interior trim pieces are also fashioned from CFRP, and it gets lightweight door panels with pull-loops. Elsewhere around the coupe, the body grows wider by 50 millimeters in front and 30 mm in back over a track that's 36 mm wider. There's a pit-lane speed limiter for track days, tinted taillights, an optional Clubsport package with a six-point seatbelt, and GT3 RS logos everywhere. It's looking more and more like this car was developed to define the word "epic." Featured Gallery Porsche 911 GT3 RS spec sheet Related Gallery 2016 Porsche 911 GT3 RS News Source: Axis of Oversteer Geneva Motor Show Porsche Coupe Performance 2015 Geneva Motor Show porsche 911 gt3