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Porsche 5 Series fighter may be electric

We know that Porsche is developing a seventh model range for its lineup thanks to the March announcement from company boss Matthias Muller. The actual identity of this future vehicle remains a mystery, though. Autocar is coming down firmly on the side of the smaller Panamera, codenamed the Pajun, and speculates the new entry might be available in battery electric and hydrogen fuel cell versions based on recent patent filings. Porsche is famous for sticking with the rear-engine layout on the 911 for decades, even as the company moves the powertrain forward in other models. According to Autocar, the EV version of the Pajun might mark a return to these roots. The German brand is reportedly preparing a modified version of Volkswagen Group's MSB platform for the new vehicle. Called eMSB, the setup puts the batteries and electric motors at the back, and each rear wheel would receive power separately to allow for torque vectoring. The system is estimated to generate 420 horsepower, which is on par with the all-wheel-drive Tesla Model S 85D. The fuel cell Pajun would join the lineup later. The Pajun is rumored to take on the likes of the BMW 5 Series and Mercedes-Benz E-Class, but any luxury EV of that size must count the Tesla Model S as a competitor, too. According to Autocar, the styling takes cues from the Panamera Sport Turismo concept (pictured above) and could launch around 2018. Rumors of Porsche's Tesla-fighter were swirling for months before Muller's announcement, and talk of the Pajun has gone on even longer. Previous reports have suggested the possibility of a 300-mile range and an all-wheel-drive layout with 600 hp. While the actual design has remained ambiguous beyond the potential link to the Panamera, the model was possibly spied last year at the Porsche Design Tower in Florida.

Porsche CEO hints at Macan GTS, expects brand sales growth to 200K+

Porsche is expecting big things from its little Macan, with CEO Matthias Mueller announcing that not only is a sportier GTS model being considered, but that the CUV will almost certainly help push Porsche beyond its 200,000-unit-per-year sales goal three years earlier than expected.
"We're transferring the genes of the Porsche brand into a new market segment," Mueller said during a speech to kick off Macan production, according to Automotive News Europe. Macan demand should push the brand past 200,000 sales, Mueller said, confirming what we reported back in August. And if Porsche really has a hit on its hands, it is able to boost production of the sporty crossover beyond its initial capacity of 50,000 units, according to the brand's CEO.
Provided that the Macan is the success Porsche hopes it will be, Mueller hinted that the range could expand beyond the initial Macan S and Macan Turbo. "GTS versions have a tradition at Porsche," Mueller said. "We haven't made a final decision yet regarding the Macan, but I'm sure it makes a lot of sense."

Buyers resent low inventories, prices over MSRP, study says

Vehicle inventory low, vehicle transaction prices high, customers fretting … welcome, J.D. Power, to the era of supply and demand. In a recently published survey from one of the auto industryÂ’s top analytical firms, findings show that customers' satisfaction with vehicle purchases in the United States this year has dipped for the first time in 10 years. The 2022 U.S. Sales Satisfaction Index (SSI) Study found that overall sales satisfaction has dropped to 786 (on a 1,000-point scale) from 789 in 2021. In that year, higher than expected trade-in values softened the effect of new vehicle price increases. But in 2022, on top of trade-in prices shrinking, many dealers elected to charge more than the ManufacturerÂ’s Suggested Retail Price, a factor that did not sit well with buyers. “When dealers charge more than MSRP, particularly with long-term loyal customers, they risk a potential long-term negative effect on customer advocacy and service business," said Chris Sutton, vice president of automotive retail at J.D. Power. Satisfaction among buyers who paid more than sticker price is 757, while satisfaction among those who paid the sticker price or less is 850, the Power report said. The lack of dealership inventory was also a customer irritant, J.D. Power found, a point that automakers and their dealers may want to consider. Many have maintained, or considered maintaining, a smaller inventory in the wake of the pandemic, keeping costs down and driving more customers toward factory orders. Regarding those consumers shopping for electric vehicles, the survey said that more than a third of them “failed to get instruction on EV charging before they left the dealership, which notably affects satisfaction.” Said Sutton, “Salespeople donÂ’t need to show gas-powered vehicle buyers how to fill their tank, but they do need to show EV buyers how to charge their vehicle.” There are positives to the Power conclusions, however, especially for Alfa Romeo dealers. The Italian brand ranked highest in customer satisfaction among premium brands with a score of 833, with Porsche a very close second (831) and Lexus (819) third. Alfa is on something of a roll these days, with its compact Tonale crossover due for release in the spring, and a new sports car in the works. Meanwhile, in PowerÂ’s “mainstream brand”” segment, Buick ranked first with a score of 825, followed by Dodge (816) and Subaru (804), all performing higher than the industry average.