1967 Pontiac Bonneville on 2040-cars

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Fiero-based Zimmer Quicksilver was objectively terrible, but we'd totally drive it

Now here's something you don't see everyday. It's listed in our classified ads as a 1986 Pontiac Fiero, but as you can see, that description is a bit misleading. In fact, it's a Zimmer Quicksilver, which was indeed built atop the guts of a mid-engine Fiero coupe but was heavily modified by the Zimmer Motorcars Corporation at a facility in Pompano Beach, Florida. And the one you see here actually seems to be a pretty decent deal for a highly unusual car. We're not sure what was a more popular starting point for kit and custom cars in the 1980s and 1990s, but it would have to be either the Fiero or the vintage air-cooled Volkswagen Beetle. Fiero-based machines usually mimicked the design direction of any number of highly desirable Italian stallions, most commonly, we'd guess, the Lamborghini Countach. The Quicksilver is an altogether different animal, with over a foot of extra wheelbase added in front of the A-pillar to make for a dramatic, long and low silhouette that somehow still only has barely enough room for two passengers in its leather- and wood-lined interior. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. A stock 2.8-liter V6 engine from General Motors is mated to a three-speed automatic transmission that sends 140 horsepower and 170 pound-feet of torque to the rear wheels. Period road tests found the 0-60 run took a little over 10 seconds, which is terrible today but wasn't all that bad for the mid '80s. Best we can tell, only around 170 Quicksilvers were made between 1984 and 1988, which are, not coincidentally, the same years that Pontiac produced the Fiero. The 1986 Zimmer Quicksilver you see here is priced at $18,495 and shows well under 30,000 miles on the odometer. There aren't a lot of Zimmer Quicksilvers currently for sale for us to compare, but the ones we did find that had sold within the last few years suggest a little under $20,000 is a reasonable asking price. It could be a fun and offbeat addition to the garage, and if nothing else, you're not likely to see another one at your local car show. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Junkyard Gem: 1987 Pontiac Firebird

From 1967 through 2002, the Pontiac Division offered the Firebird, close sibling to the Chevrolet Camaro. By the third generation, which debuted for the 1982 model year, it became more difficult to tell the two F-body cars apart at a glance and the Pontiac-exclusive engines of the earlier years disappeared, but the Firebird still retained its own personality and its own position in the GM marketing hierarchy. I still find the occasional 1982-1992 Camaro as I search car graveyards for interesting stuff, but the corresponding Firebirds have become scarce in recent years. Here's a base-engine-equipped '87, its Bright Red paint (yes, that was the official name for the color) faded by the Colorado sun as it awaits the crusher. Firebird shoppers had their choice of three engines in 1987: A 5.7-liter Chevy V8 (210 hp), a 5.0-liter Chevy V8 (205 hp) and the same 2.8-liter 60° V6 that went into the Fiero and countless front-drive GM sedans (135 hp). This car has the base engine. The third-gen F-body didn't weigh much (3,105 pounds for the '87 with six-banger, about what a 2020 Corolla weighs), so 135 horses was tolerable. Plenty of these cars got T-5 5-speed manual transmissions, but this one got the two-pedal setup. Camaro wheels, of course. Our Friend the Carburetor didn't disappear from new cars until the early 1990s in the United States, though electronic fuel injection had become very commonplace by 1987. Still, GM considered this car's EFI worth a door-handle brag. It's not worth fixing up a mashed six-cylinder third-gen Firebird, so we can see the route this car took to its final parking space. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. When you're about to be beaten to a pulp by catcalling, Olds-driving thugs, run to the Firebird! This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. So much big hair in these late-1980s Pontiac ads! Featured Gallery Junked 1987 Pontiac Firebird View 24 Photos Auto News Pontiac Automotive History Coupe Firebird pontiac firebird Junkyard Gems

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.