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Mitsubishi Outlander PHEV now for real due in 'late summer, early fall'

Any day now, American plug-in vehicle shoppers will be able to actually buy a plug-in hybrid SUV. Europeans and Japanese buyers have had this option for many years, since the Mitsubishi Outlander PHEV went on sale in those markets in 2013. There have been plenty of diversions in the route that is bringing the big PHEV to our shores, but it's looking like, "late summer, early fall," is when thing will for real happen. 10-20 percent of total Outlander sales would be "a very good number." That's the message from Don Swearingen, executive vice president of Mitsubishi Motors North America (MMNA), who we spoke to at the New York Auto Show where the PHEV made its debut appearance. Swearingen said that the dealers are as ready as the customers. "As we talked to our dealer council, they are all very interested in this product," he said. "[Range anxiety was] eliminated with this vehicle, and because of that, I think we are going to have some pretty good response." Swearingen didn't put a specific number to that claim, but said that 10-20 percent of total Outlander sales (which currently sit at around 2,000 a month) would be "a very good number." Previously, Mitsubishi representatives said they expected to sell 4,000 PHEV units in the first year. As we've documented over the years, there were a number of reasons for why the US didn't get the first batch of Outlander PHEVs. One of the big ones was that the PHEV was selling like gangbusters elsewhere. It's the best-selling PHEV in all of Europe, for example, and was the fourth-best-selling plug-in vehicle anywhere in February 2016. And Mitsubishi just couldn't make enough of them. Swearingen said the main bottleneck for this was the battery pack supplier Lithium Energy Japan, which didn't have the capacity to make more than it did. So, instead of leaving three markets without enough supply, Mitsubishi decided to leave one in the lurch and focus on the other two. Plus, since the Outlander PHEV will be based on the 2017 gas-powered Outlander, it will come with numerous safety enhancements as well as the 100+ improvements that the 2016 Outlander got compared to the 2015. In other words, all the pieces are all coming together. The Outlander PHEV is "the best of both worlds." - Francine Harsini At least, that's what Francine Harsini, MMNA's senior director of marketing, said. The final important part are the customers, and Harsini said that Mitsubishi will be a big national marketing push. The general theme?

Mitsubishi exec says Evo 'will be replaced in spirit' by high-po hybrid SUV

Stop us if you've heard this one: According to Autocar, the current generation will be the last Mitsubishi Evolution we will ever see.
That, while unfortunate for driving enthusiasts, is a reality we've had plenty of time to digest. The days of wanton fuel burning for the sake of speed and power will soon come to an end. But that doesn't mean the days of performance have to die, too. "Green is still fun to drive," said Mitsubishi UK boss Lance Bradley in a conversation with Autocar. "It's a challenge to make it fun, but not a particularly difficult one. Electric vehicle performance is very good."
So, should we expect a new hybrid sedan to take up the mantle left by the Evo? Not so much. The British magazine quotes Kanenori Okamoto of Mitsubishi as saying, "It will be replaced in spirit by an SUV with high performance," which will apparently incorporate lessons learned in the automaker's efforts at Pikes Peak. The Mitsubishi MiEV Evolution III, which handily broke the EV record at the famed mountain course, will donate much of its high-performance, zero-emissions technology to the project, including its Super All Wheel Control four-wheel-drive system.

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