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Mini John Cooper Works 1 To 6 Edition extols the manual transmission

Throughout the final year of this generation of Mini Cooper, the Anglo-German brand has been rolling out limited editions about every 90 days. We got the Mini 20 Years Edition last September, the Mini Convertible Seaside Edition in March, the Mini Clubman Final Edition in April, now we have the fourth to complete the set: The Mini John Cooper Works 1 to 6 Edition. It memorializes Mini racing and the "pure essence of motorsport" as a JCW with a six-speed manual transmission, hence the 1 To 6 name. It copies the formula for the Clubman Final Edition in being almost only special badges, colors, and materials; there's little more to this than a retail Mini JCW with a stick shift and three more horsepower. Outside, there's a Midnight Black body ornamented with Piano Black for the grille surround, side scuttles, and waistline finisher. The 18-inch Circuit Spoke rims come in Jet Black. The gray bonnet stripe is composed of shift pattern line drawings, the same shift pattern showing up on the hatch in black. Red, white, and silver 1 to 6 badges appear on the side scuttles and C-pillars. Mini's making 999 examples for global buyers, so "One of 999" appears in places like the sunroof, steering wheel, and instrument panel. The black and gray interior shows off an antracite-colored headliner, illuminated red bezel for the instrument cluster, red ambient lighting, badged floor mats, and course, the stick shift with special stitching. The special makes its world debut at next month's Nurburgring 24-Hour race. One car will compete as part of the Bulldog Racing team wearing race number #126, driven by Charlie Cooper, a regular competitor who also happens to be the grandson of the John Cooper that Mini's fastest trims honor. It's a pairing that shows how the "essence of motorsport" has progressed; the hardcore Mini JCW that Bulldog Racing runs is fitted with an eight-speed automatic. We'll find out soon how many of the Mini JCW 1 to 6 Editions will come to the U.S. and the premium Mini will charge over the $35,400 of the regular Mini JCW.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Mini Countryman X-Raid gets some off-road chops courtesy of the Dakar team

Mini trades on its heritage quite a bit, particularly when it comes to racing. But one aspect of its motorsports history has been difficult to capitalize on: Dakar off-road racing. That's understandable, considering the disparity between Mini's road-going cars and the Mini-branded trucks built by X-Raid that do the racing. X-Raid itself seems to have figured out how to bridge that gap with its own set of upgrades for the Mini Countryman. X-Raid's example for its off-road upgrades is a Mini Cooper S Countryman All4, though we would expect the various parts could just as easily be fitted to other Countryman variants such as the base 134-horsepower Cooper Countryman. The S makes more sense for a racing company what with its 189-horepower turbocharged four-cylinder and the All4 offers off-road friendly all-wheel drive. Though Mini doesn't go into specifics about the suspension and chassis upgrades, we know that there is some level of suspension lift, as well as 28-inch all-terrain tires mounted on what appear to be 17-inch beadlock wheels. These modifications give the Mini Cooper S Countryman Powered by X-Raid (yes, that's the actual full name of the car) an extra 1.6 inch of ground clearance. As with the parts list, Mini and X-Raid haven't given precise pricing or availability for the parts. X-Raid is a German company, and we suspect it's only planning on selling the parts in Europe, but we wouldn't be surprised if there were a way to have them ship to the U.S. If you're interested in getting your own, Mini says to contact X-Raid directly for more details, and you can find their contact info at their official site, linked here. Related Video: