1956 Mercury 4 Door Monterey on 2040-cars

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Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.

Fitting Retirement: Grand Marquis last Mercury off the line

The signs have come down and retail production ended back in October of 2010. Now, the very last Mercury model has rolled off the assembly line. This last Mercury somewhat fittingly takes the form of a Grand Marquis reporting for fleet duty. It was built at the St. Thomas plant in Ontario, Canada, which is the same facility that continues to produce the Ford Crown Victoria and Lincoln Town Car for fleet and livery duty.
St. Thomas' days are numbered, however, as the factory is slated to close on August 31. When it goes, the Panther platform is likely to follow. So long, and thanks for all the fish memories.
[Source: Autoweek]Read | Permalink | Email this | Comments

eBay Find of the Day: Craterface's '49 Mercury convertible from Grease

Here is your chance to own your very own piece of greased lightning. Well, not the Greased Lighting, it's actually the black, flamed 1949 Mercury convertible that races against John Travolta in the classic 1978 movie Grease, and it's for auction on eBay Motors.
While it appeared in the film's exciting drag race in a Los Angeles storm drain, the hot rod was reportedly lost until last year, when the seller found it as a shell. He verified that it was the actual car with original builder, Eddie Paul, and sent the car for a complete restoration.
The auction includes original parts like the exhaust tips used in the movie and bent bumper from when it hit Travolta's car in the scene. The restorer recreated the scorpion stickers on the doors, razor hubcaps and license plate. He also installed a 1949 Mercury 255-cubic-inch (4.2-liter), flathead V8 and three-speed manual transmission with overdrive.