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Infiniti Q50 Red Sport 400 priced at $48,855, AWD at $50,855

Infiniti's most powerful production model, the new Q50 Red Sport 400, now has a starting price. You'll need at least $48,855 for the rear-drive model or $50,855 for all-wheel drive. (Both figures include the $905 destination charge.) A fully loaded, rear-drive Q50 RS400 with Direct Adaptive Steering, navigation, adaptive cruise control, a heated steering wheel, and Infiniti's entire alphabet soup of safety equipment, tops out at $57,045. (Again, add $2,000 for AWD). When it comes to rear-drive competition, the closest base price to the Q50 is the 320-hp BMW 340i. This German undercuts the Infiniti by two grand, $46,795 to $48,855. But the BMW outprices the Q50 as soon as you start selecting options. A 340i with similar equipment to a loaded Q50 Red Sport 400 costs just under $60,000. All-wheel-drive German competitors also lose out in the price war. Like with the rear-drive models, the BMW 340i xDrive undercuts the Q50 RS400 by around $2,000. Add the options, and the Infiniti becomes a better value. The other two big German rivals, the Audi S4 and Mercedes-Benz C450 AMG start at a higher price and only get more expensive. Technically the S4 starts cheaper than the Q50, but only with the standard manual transmission. Selecting the S-Tronic dual-clutch model kicks the price from $50,125 to $51,125, and going for the top-end Prestige trim will bump potential Audi owners up to $57,025. Throw on must-have S4 options, including adaptive cruise control, adaptive dampers, and a sport differential and you'll be shell out $64,425 for the Audi. The Mercedes-Benz C450 AMG is the priciest choice in this group, starting at $51,725, or roughly $900 more than a base Q50 RS400 with AWD. Options, again, are the downfall here. Building a C450 to match a loaded Infiniti will drive the Mercedes' price up to $64,315. While it occupies something of a weird space relative to these vehicles, it's also worth mentioning the Cadillac CTS VSport. It's the only car in this impromptu pricing comparo that can outgun the Q50, with its 3.6-liter, twin-turbo V6 good for 420 hp and 430 lb-ft of torque. It also starts at $60,950, although that includes plenty of standard equipment. All this means that the Q50 Red Sport 400 represents a relative value. It packs more power than the Germans – 80 more than the 340i, 67 more than the S4, and 38 more than the C450 – and a more comprehensive list of options, too.

Mercedes dealers authorized to spend $2,500 on perks for S-Class customers

If you drop $100,000 on a luxury sedan, it seems only reasonable to receive some preferential treatment at the dealership you purchased from. After all, that price isn't just for the car - you're paying for the brand and all the cachet that entails. For Mercedes-Benz, those benefits have apparently been lacking relative to the German brand's luxury competitors.
That's set to change, though, as Automotive News reports that the German brand is placing a much greater emphasis on keeping its customers happy and loyal with its MB Select program. Starting with the new S-Class and spreading to the CLA-Class (and eventually beyond), dealers are being given money - up to $2,500 in the case of the flagship sedan - just to improve the customer experience.
We agree, improving the "customer experience" is quite a vague term, so it's nice that Mercedes USA's CEO, Steve Cannon, offered up some examples to AN at the LA Auto Show. For example, a customer couldn't fit his sunglasses into the overhead compartment. "So we bought him a pair of Ray-Ban sunglasses that fit because of their shape," Cannon said.

2016 Mercedes S-Class Cabriolet airs out the good life

Mercedes-Benz has finally dropped the top on its range-topping model, the long-lived S-Class. The new cabriolet takes the handsome, sophisticated good looks of the hardtop model and adds a three-layer canvas roof that can be lowered or raised in just 20 seconds. On top of the unlimited headroom, the new S-Class Cabriolet adds Mercedes' popular AirScarf neck-warming system, as well as a new nine-speed automatic transmission on the S550 model. As we previously reported, the S63 AMG will continue to use the seven-speed AMG Speedshift transmission. Both cars match their hardtop and four-door counterparts in terms of output. On top of AirScarf, Mercedes also fitted the Thermotronic climate control system. It uses 12 sensors and 18 actuators to measure a wide array of metrics, all in the pursuit of keeping the cabin temperature at the driver's ideal temperature. Scroll up for our full gallery of photos of the new S-Class Cabriolet from the floor of the 2015 Frankfurt Motor Show. We also have the official press release from Mercedes down below. Check them out. The new Mercedes-Benz S-Class Cabriolet Open-top luxury Stuttgart. The new S-Class Cabriolet is the fourth variant of the current S-Class family in the U.S. market and the first open-top flagship four-seater from Mercedes-Benz since 1971. It offers a distinctive, sensual and exclusive design, the cutting-edge technology of the S-Class and a comprehensive warmth and wind protection concept which includes intelligent climate control for convertibles. The elegantly sporty model will have its world premiere at the Frankfurt International Motor Show in September. Also on display in Frankfurt will be a superlative dream car from Mercedes-AMG in the guise of the S63 4MATIC Cabriolet. Its 5.5-liter V8 biturbo engine offers an output of 577 hp and peak torque of 664 lb-ft, AMG Performance 4MATIC all-wheel drive with rear-biased torque split as standard and acceleration from 0 to 60 mph in 3.9 seconds. "After 44 years we are once again able to offer Mercedes aficionados an open-top car in the S-Class. The new S-Class Cabriolet symbolizes our passion for individual and timelessly exclusive mobility, which we share with our customers," remarks Ola Kallenius, Board Member of Daimler AG, Mercedes-Benz Cars Sales. The new S-Class Cabriolet is exceptionally rigid.