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Mercedes trolls kids with uncrashable toy cars

Kids love crashing toy cars. Adults in the real thing, not so much. That's the angle behind Mercedes' latest ad, crafted to promote the company's latest safety systems. The video clip humorously posits what would happen if Mercedes gave out sets of toy cars with strong magnets in them that would prevent kids from crashing them into each other. Needless to say, the kids depicted are not amused by the endeavor. And neither would we have been when we were that age. But the point is nevertheless made. That point is to highlight the company's Brake Assist System Plus – Benz-speak for an automatic braking system – fitted in the new C-Class (among other models). The technology uses two radar systems – one mounted behind the three-pointed star in the grille and another in the front bumper – to detect other vehicles on the road, and, when necessary, apply the brakes. It'll also flash the brake lights to warn drivers behind. The inclusion of Cross-Traffic Assist applies the same measures at intersections, while Pre-Safe Brake adds pedestrian detection into the mix, as well. The creative campaign is the work of the Jung von Matt/Alster ad agency in Germany. And it strikes us as a clever way to showcase the system – or at very least, it looks better than some of the German automaker's previous attempts from ten years ago. Check it out for yourself in the video above.

Automakers want to stop the EPA's fuel economy rules change, and why that's a shortsighted move

With a Trump Administration looming, the EPA moved quickly after the election to propose finalizing future fuel economy rules last week. The auto industry doesn't like that (surprise), and has started making moves to stop the EPA. Ford CEO Mark Fields said he wanted to lobby Trump to lower the standards, and now the Auto Alliance, a manufacturer group, is saying it will join the fight against cleaner cars. The Alliance represents 12 automakers: BMW, Fiat Chrysler, Ford, GM, Jaguar Land Rover, Mazda, Mercedes-Benz, Mitsubishi, Porsche, Toyota, VW, and Volvo. Gloria Bergquist, a spokesperson for the Alliance, told Automotive News that the "EPA's sudden and controversial move to propose auto regulations eight months early - even after Congress warned agencies about taking such steps while political appointees were packing their bags - calls out for congressional action to pause this rulemaking until a thoughtful policy review can occur." The EPA was going to consider public comments through April 2017, but then said it would move the deadline to the end of December. That means that it can finalize the rules before President Obama leaves office. The director of public affairs for the Consumer Federation of America, Jack Gillis, said on a conference call with reporters last week when the EPA originally announced its decision that it is unlikely that President Trump will be able to roll back these changes. Gillis also said on the same call that any attempt by the automakers to prevent these changes would be history repeating itself. "These are the same companies that fought airbags, and now promoting the fact that every car has multiple airbags," he said. "These are the same companies that fought the crash-test program, and now are promoting the crash-test ratings published by the government. So, it's clear that they're misperceiving the needs of the American consumer." There are more reasons the Allliance's pushback is flawed. Carol Lee Rawn, the transportation program director for Ceres, said on that call that the automotive industry is a global one, and many automakers are moving to global platforms to help them meet strict fuel economy rules around the world.

Next Aston Vantage will be the only way to get an AMG V8 with a stick

With only a few exceptions, most of them factory customs, AMG hasn't built cars with manual transmissions. It just isn't the way things are done in Affalterbach. But now that Mercedes's in-house speed shop will be supplying engines to Aston Martin, the world will be treated to cars with three pedals and overengineered German V8s wrapped in a pretty British package. We're into it. The news comes from Car and Driver, which spoke to Aston Martin CEO Andy Palmer about the new Vantage among other things. Palmer confirms to C/D that the Vantage will continue to offer manual and automatic transmissions when the next-gen car arrives featuring the AMG 4.0-liter twin-turbo V8. In its most potent form, the eight-cylinder makes 503 horsepower and 479 lb-ft of torque in the AMG GT S. Figure on a little more from the Aston-ized version, just for fun. The current V8 Vantage GT makes 430 hp and 361 lb-ft from its naturally aspirated 4.7-liter. While some may lament the new engine's forced induction, that added power and the thoroughly modern behavior of the AMG engine should be welcome. While the AMG V8 is currently only planned to go into Aston's entry-level car, C/D does mention a possibility of it (and perhaps its three-pedal transmission) making its way into other cars as an economy option for certain markets. If a V8 DB11 were to be offered, don't expect it to show up here, though. There's also no word on who will supply the manual for the AMG-Aston mashup, but it likely will be a transaxle like the current Vantage. Ex-factory manual AMGs aren't totally unprecedented. Pagani has built some three-pedal cars with its massaged AMG V12s. Compared to those, however, these manual Vantages can be considered mass-production cars. And really, any increase in the number of sticks mated to AMG engines can only be a good thing. Related Video: News Source: Car and Driver Aston Martin Mercedes-Benz Coupe Performance mercedes-amg confirmed aston martin v8 vantage aston martin vantage