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Lotus Exige Sport 410 is just over 2,400 pounds of forbidden fruit

Few automakers short of Jeep love cranking out new variants of a current model like Lotus. Today, the storied British sports car manufacturer revealed the new Exige Sport 410, essentially a more comfortable and road-friendly version of the track-focused Exige Cup 430. This is a mid-engine coupe with 410 horsepower and 310 pound-feet of torque and a dry weight that's slightly more than an ND Mazda MX-5 Miata. Too bad it's not-for-U.S. consumption. Thanks to U.S. safety regulations, the Lotus Elise and Exige aren't available in America. Europeans will enjoy the Sport 410's supercharged 3.5-liter V6 and 0-60 mph sprint of just 3.3 seconds. The car's top speed is 180 mph. Power is sent to the rear wheels through a six-speed manual transmission. Thanks to some sophisticated aero, the car can generate more than 330 pounds of downforce. Under the skin, the Sport 410 uses three-way adjustable Nitron dampers and adjustable Eibach front and rear anti-roll bars. Traction comes in the form of 285/30 ZR18 section rear and 215/45 ZR17 section front Michelin Pilot Sport Cup 2 tires, some of the stickiest rubber available for road use. Forged-alloy wheels are available in either black or silver. The car uses four-piston AP Racing brakes with two-piece rotors. Options include titanium exhaust, carbon-fiber instrument surround, sill covers, barge boards and roof, electrical cutoff and fire extinguisher controls, airbag deletion, a non-airbag steering wheel, four-point harnesses, a full-leather interior, and a dealer-fitted FIA-compliant roll cage. Of course, with enough cash, Lotus will tailor the car to-taste through its Lotus Exclusive program. Related Video:

Lotus Evora 400 Roadster won't save the brand, and that's okay

There may not be a more disappointing brand in the United States than Lotus. It's not because the British brand can't make a good car. In fact, it's quite the opposite. The big problem with Lotus is that it builds highly compelling cars, but can't actually sell them in America because it can't afford to make them meet the complicated set of safety requirements required by US regulators. That makes us sad. Fortunately, there's one upcoming exception. For 2017, Lotus is bringing the Evora 400 to our shores, and a North American version of the Sport 410 has been promised. We welcome them with open arms and a proper pair of Southcombe driving gloves. But that one model line isn't going to be enough to keep Lotus in the minds and hearts of driving enthusiasts from sea to shining sea, nor will it keep the admittedly small number of US dealers happy. As pleased as we are to see reports that a Roadster version of the latest Evora is on the way, more will be needed. Lotus told Autocar that it expects the convertible to account for half of its sales here in the States, and we don't doubt that. But it's still just another version of the same automobile, and 500-700 additional sales is not going to be enough to reestablish Lotus as a legitimate sportscar contender here in America. For that, it's going to need another model line or two, hopefully at an entry-level pricepoint. A range-topping halo car wouldn't hurt, either. On the bright side, the Evora Roadster sounds like a solid step in the right direction. It's apparently just as stiff and lightweight as the coupe – "It's so simple it makes you wonder why it wasn't done six years ago," says Lotus chief Jean-Marc Gales – and that means its 400-horsepower, supercharged V6 engine will still propel it from 0-60 in 4.1 seconds and to a top speed of 186 miles per hour. Plus, the Lotus name is well established and highly respected. We don't think we're smarter than the men and women leading Lotus in the UK. So, we're sure Lotus doesn't expect the Evora Roadster to completely reverse its unfortunate fortunes in the States. The promise of a new Elise in 2020 ought to help in that regard, assuming it will be more attainable than the $90,000 Evora. In the meantime, we can't wait to feel that familiar wind-in-the-hair excitement we're sure the Lotus Evora Roadster will provide.

Lotus reveals extreme new 3-Eleven at Goodwood

Lotus has taken the occasion of the Goodwood Festival of Speed to reveal the new 3-Eleven. Billed as the quickest, most expensive road-going series production Lotus ever, the new 3-Eleven picks up where the previous 2-Eleven left off. And that gave the British automaker quite a starting point. An extreme evolution of the Elise and Exige, the new 3-Eleven boils things down to the bare essentials and packs a mighty punch. It's built around an aluminum chassis with composite bodywork and a completely open cockpit. That gives it a curb weight of less than 2,000 pounds to embody Colin Chapman's ethos of "adding lightness" like no other modern Lotus we've seen yet. At its heart lies an upgraded version of the company's 3.5-liter supercharged V6, producing 450 horsepower and 332 pound-feet of torque. That makes it even more powerful than the new Evora 400, and channels through a six-speed manual transmission, limited slip differential, and traction control. Other features include double wishbone suspension front and rear, Eibach springs, adjustable Ohlins dampers, AP Racing brakes, a Lotus-tuned Bosch ABS, 18-inch alloys up front, 19 inches the rear, shod with Michelin rubber. All of those goodies translate to a 0-60 time of under 3.0 seconds and a top speed of up to 180 miles per hour. It's even quoted to lap the company's test track at Hethel in 1:22. That makes it an impressive ten seconds seconds faster than the aforementioned Evora 400 – which is already six seconds faster around the circuit than the preceding Evora S. Production will be limited to just 311 examples, and is slated to commence in February 2016, with the first deliveries to begin in April. Any potential for North American availability has yet to be announced, but in the UK pricing will start at GBP82,000 (equivalent to $129k at current exchange rates). A more extreme Race version will be offered alongside the Road model, priced at GBP96,000 ($150k) before taxes or GBP115,000 ($180k) with, upgrading with track-focused features like a more aggressive aero kit, six-point racing harness, and a six-speed sequential gearbox.