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Lexus UX crossover photo and video released ahead of Geneva

At long last, we have eyes on the production version of the Lexus UX compact crossover that will debut at the Geneva Motor Show next month. The retail-ready model was previewed by the UX concept shown at the 2016 Paris Motor Show, which looked like Batman's loaner vehicle while his Tumbler was in the shop. As one would expect, the UX that customers will be able to buy has filtered out all of the bizarro, leaving what looks like a little Lexus NX sprinkled with unique design cues, such as the upright vents in front and the full-width taillight. Lexus calls the UX its "first urban crossover," for reasons we can't imagine; even the Lexus LX, which could probably drive from Boston to Reykjavik if given a long-enough snorkel, only gets dirty in Jackson Hole or at Whole Foods. More reasonably, Lexus promises "exceptional body rigidity," a low center of gravity thanks to a hunkered-down platform borrowed from the Toyota C-HR, and handling that "will be as agile as a hatchback." This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Engine specifics will likely wait until Geneva, but we do know that Lexus trademarked UX 200, UX 250, and UX 250h a couple of years ago. The big-brother NX comes in 300, 300 F Sport, and 350h guises, but is equipped with a 2.0-liter turbo putting out 235 hp in standard spec. Lexus will need room between the UX and NX, but UX competitors like the Audi A3 pump out 200 hp, and the BMW X1 serves up 228 hp. The teaser video above reveals the instrument panel, topped by a widescreen infotainment center that looks like a minimalist rework of the Lexus RX interior. The gauge cluster has physical dividers but appears to be completely digital. You can watch Lexus' livestream from Geneva for all the details we don't have now, or just check back here on March 6 for the particulars and the photos. Related Video: Motorsports Geneva Motor Show Lexus Crossover Luxury Videos lexus ux

New Lexus ES will debut at Shanghai Motor Show

Lexus will debut a new version of its ES sedan at the Shanghai Motor Show later this month. Don't expect it to be a total redesign, however – with the sixth-generation ES having just gone on sale in late 2012, we only anticipate a mid-cycle refresh. That's the impression we get from the teaser image above, too. The most prominent change is the reshaping of the headlamps with an LED swoosh, the overall shape of the fascia is very similar to that of the current car. The grille looks to be a bit more angular and pronounced, perhaps indicating the inclusion of an F Sport trim – something the ES currently does not have. The ES holds a unique position in the Lexus lineup. It's the only of the automaker's sedans not to be based on rear-wheel-drive architecture – the ES uses a version of the fullsize Toyota Avalon platform. That said, the ES is hugely important, with some 1.7 million examples being sold globally over the past 25 years. We'll know more when the ES officially bows in the not-too-distant future. Related Video: THE NEW LEXUS ES TO MAKE ITS GLOBAL DEBUT AT AUTO SHANGHAI 2015 BEIJING – April 10, 2015 - The new Lexus ES luxury sedan will make its global debut at Auto Shanghai 2015 on April 20, 2015. The Lexus ES established a unique and important position in the luxury sedan segment with its elegant styling, extraordinary quality, and Lexus' best-in-class service when it was introduced in 1989. More than 1.7 million units have been sold globally over the past 25 years. The new Lexus ES maintains its classical elegance while conveying a more dynamic experience and luxurious craftsmanship. The ES will be on display April 22-29, 2015 at the Lexus booth in Hall 7.1 at the National Exhibition and Convention Center at Auto Shanghai 2015.

Lexus' December to Remember reshaped by the pandemic

After spending the summer convincing consumers to take socially distanced breaks from grim reality, advertisers are now returning to the pandemic as the central focus in holiday shopping campaigns launching this month. U.S. companies from carmakers to retailers are under pressure to make the shopping season a success after retail sales crashed 21% earlier this year as millions of Americans lost jobs and cut their budgets. They face the challenge of convincing consumers to open their wallets for the holidays even as the coronavirus pandemic rages anew across the United States and Europe. As new campaigns roll out, brands feel it is their responsibility to inspire optimism for the coming year, but also empathize with “the hurt that people have,” said Jason Schragger, chief creative officer at ad agency Saatchi & Saatchi. Carmaker LexusÂ’ iconic “December to Remember” campaign, which features cars wrapped in giant red bows on picturesque snowy driveways, will focus on the different role that driveways have played this year, as people sought ways to celebrate birthdays, anniversaries and other milestones despite stay-at-home orders. New TV commercials launching on Monday feature family and friends doing a drive-by graduation party in their Lexus vehicles as a student in a cap and gown waves from her driveway. In another, a man greets his children and grandkids from a distance as they drive by, waving a homemade “Happy Birthday, Grandpa” sign. "We wanted to make sure we weren't showing large gatherings of people," said Lisa Materazzo, vice president of marketing at Lexus, owned by Toyota. "But it's nice to have a live interaction, and that can happen when you're safe in the car and waving from the driveway." Staying connected during the pandemic is the message behind ads for the department store MacyÂ’s, whose window displays and Santaland attraction have been hallmarks of the holidays since the late 19th century. At a time when flying home or hosting big family gatherings can be dangerous, Macy's is focusing on how finding and giving the perfect gift plays an even bigger role in connecting with people you can not see in person this year, according to Macy's chief customer officer Rich Lennox. A similar theme underpins Etsy's commercial, in which a woman who longs to see her grandson opens a gift of a handmade doll that matches a picture he had drawn.