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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Kickin' it: Lexus, John Elliott turn Nike Air Force 1 into fashion tires

At New York Fashion Week, Lexus unveiled a collaboration that spanned numerous cultural realms, from the trendy streetwear and sneaker world to the high-art scene to the luxury auto space. Using its new UX crossover as the canvas, Lexus partnered with rising style entrepreneur John Elliott to create all-white tires designed after the iconic Nike Air Force 1. The pairing stems from a different collaboration in which John Elliott partnered with Nike to create a custom Air Force 1. Elliott kept the timeless silhouette simple in white coloring, but created a new look by layering and stacking parts of the shoe's upper to create the illusion of shadows and shades. The tires are intended to do the same. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Aside from the obvious connection of wheels and tires often nicknamed "shoes," sneaker and car cultures have intertwined on numerous occasions throughout the years. Most recently, a Rolls-Royce SUV-themed pair of Air Jordan IIIs popped up, Volvo customized pairs of Adidas Stan Smiths, and Puma made kicks inspired by the BMW GINA concept car. Those who know the Air Force 1 see the parallels all over the tires. The Nike swoosh, the circular heel design of the sole, and the air holes from the shoe's toe box are obvious, with subtle touches such the textures of the shoe's rubber and leather filling the rest of the space. A small "AF1" badge is a nice nod to the shoe's metal lace ornament, as well. Lexus didn't release much information about the art concept, but there are small changes elsewhere on the car. The black wheel arch cladding is white, as are the side mirrors. We're surprised the UX wasn't completely white, grille and all, like the shoe, though. A John Elliiott badge on the lower rear quarter of the car makes sure everybody knows who worked on the project. Unlike John Elliott's Air Force 1s, this UX is not for sale. Sneaker influencer Ray Polanco Jr. was invited to the event and gave some better looks at the tires below: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

This one-off Lexus RC F takes a page out of an NBA playbook

We talk about one automaker taking a page out of another's playbook – following a lead to keep up with the competition. But this one-of-a-kind Lexus actually does take a page out of a playbook. Specifically that of the Los Angeles Clippers. The unique Lexus RC F coupe features a livery inspired by the team colors and emblazoned in tone-on-tone Xs and squiggles that look like strategic doodles from the coach's notebook. The stock horn has been replaced by a shot buzzer, the dashboard clock with a game timer, basketball-patterned speaker grilles, and Clippers logos throughout. The navigation system is voiced by the team's coach Doc Rivers, and there's a makeshift locker room in the trunk packed with memorabilia. As far as special editions go, this one's actually pretty convincing. Of course it doesn't hurt to pack a 5.0-liter V8 engine good for 467 horsepower under the hood. The vehicle was created to raise funds for the Clippers Foundation, a charity associated with the basketball team that works with children in the Los Angeles area. For $100, fans can buy raffle tickets for the chance to take it home. Toyota has long been a sponsor of the team, briefly suspending its involvement in the wake of then-owner Donald Sterling's racist remarks a couple of years ago. Related Video: