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Hyundai-Kia dealer offers $180k in gift cards to local residents

In many smaller communities, auto dealers are often major players in the local business and political world, and they interact with large portions of the population. Now, Grand West Hyundai and Grand West Kia in Grand Junction, CO, are putting their marketing dollars to work in a way to help the local economy, while also potentially generating some sales at the same time. Over the next six months, the dealers are contacting about 8,000 previous customers and offering them a gift card worth at least $50 to over 100 of the city's shops and restaurants (pictured above), according to Automotive News. All people need to do to receive the certificate is stop by the showrooms. Hopefully, the visitors would check out a new Hyundai or Kia at the same time. "We'd love to sell them a new car, but it is really a customer-appreciation gesture," said Ken Reeher, the dealers' marketing manager, to Automotive News. The two stores already bought about 3,600 cards with $181,000 going into the local economy. Paying people to come to the showroom isn't really new but generally works well. The Colorado dealers expect around half of the people they contact to visit for the gift card, which is still significantly more foot traffic than from traditional mailings. The decision to keep the cards local also means more money goes to small businesses, and the move gains goodwill in the community, too. News Source: Automotive News - sub. req.Image Credit: Aaron Hoffman Marketing/Advertising Hyundai Kia Car Buying Car Dealers colorado

Kia finally unveils the all-new Stonic compact crossover

About a week after the global debut of the all-new Hyundai Kona compact crossover, sister company Kia rolls out its own B-segment fighter, the stylish Stonic. The two new models are going up against crossovers like the Honda HR-V, Toyota C-HR, Mazda CX-3, Nissan Juke, and Fiat 500X. This is a segment that's big on both style and practicality, and at first glance the Stonic fits both bills. We'll have to wait until this fall to get our hands on it. The Stonic is a handsome car, but its design isn't as bold as something like the Kona or the C-HR. The fascia looks like an updated version of the Kia Soul rather than a shrunken Sportage. The big rectangular eyes flank the corporate tiger nose grille, with a large lower air dam that hides the hardware for the active safety equipment. The profile once again eschews any ties to the Sportage, with hard character lines and a new C-pillar design. There is plastic cladding around the wheel wells and along the rocker panel. Like the Kona, the Stonic is available with a two-tone roof, but rather than being locked into a single color, the Stonic will offer five. That means there's a total of 20 paint combinations. Unlike the rest of the car, the rear of the Stonic pulls from other Kia SUVs. The taillights feature U-shaped LEDs, though there isn't a bod-width reflector like on the Sportage. There's a decent-sized rear spoiler and a faux skid plate on the bottom of the bumper. The hatch doesn't have a flat bottom, so we're curious if this will narrow the opening to the cargo area. The interior carries over the corporate design, with large, easy-to-reach buttons and knobs and large, clear gauges. There are body-colored accents on the dash, the console, and even the stitching on the seats. It's a simple way to brighten a dark cabin. The Stonic will get Apple CarPlay and Android Auto and will be available with heated front seats and keyless entry and ignition. All we have right now are details for the European model, so it's unclear what engines will make it to the US. Look for both the 147-horsepower 2.0-liter four-cylinder and the 175-horsepower turbocharged 1.6-liter four-cylinder to make an appearance. Both engines can be found in the Kona, paired to a six-speed automatic and a seven-speed dual-clutch transmission, respectively.

Kia brings four jump-ready Tellurides and a modified Stinger to SEMA

Kia dropped the curtain on the Forte GT today at SEMA, but the Korean automaker also has a full plate of modified cars it will be showing there too. Four heavily modified Telluride SUVs, a Stinger, Forte and K900 are all making appearances in Las Vegas. All of the Tellurides look a bit different, but they share the same suspension modifications. It starts with KW Motorsports long-travel shocks with remote reservoirs and three-way adjustable damping. Then Kia fabricated new heavy-duty lower control arms, widened the track by three inches and added King hydraulic bump stops. Why did Kia add such an awesome suspension setup? Well, it plans on jumping these Tellurides all week long at a demonstration track outside of the SEMA show. We think that's a good enough reason. All the Tellurides are also sporting Black Rhino wheels shod with 32-inch Milestar Patagonia mud terrain tires. A straight pipe exhaust has also been fitted. Telluride Horizon Roamer This Telluride has a snorkel for deep-water fording and a large LED light bar on the roof. Kia says this one was designed for conquering the Rubicon trail. The orange paint ensures you won't be missing this big SUV on the rocks either. Telluride Cadet Leader Kia says this one was aimed more toward the trailblazing kind of off-roading. It has flat military style green and black paint and Rotopaks for gasoline on the rear quarter panels. Telluride Desert Drifter Painted to blend in with the desert, this Telluride might be our favorite looking of the bunch. The front LEDs actually blend in nicely with the paint, giving this tough looking off-roader a sense of style. Telluride Baja Glider Here's the only Telluride of the bunch without a massive brush guard. Instead, it gets a front tube bumper to go along with its skid plate. The black paint gives it a much more subdued appearance as well. 2019 DUB Kia Stinger GT DUB certainly went all-in on this Stinger, mounting massive 22-inch wheels and a wide body kit. There's a custom exhaust and intake for extra noise, and the engine bay gets a full dress-up kit. Air-ride suspension brings it all closer to the ground, while the brushed steel and carbon fiber wraps give it an even flashier appearance. A completely custom red/black leather and suede interior make the Stinger unique on the inside too. 2019 DUB Kia K900 The K900 seems like more of a DUB-style car to customize, and this example here is not lacking in the glam department.