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Infiniti to move forward with 'Nissan-plus' strategy for its future cars

Sales at Infiniti in 2019 were down in the dumps. While the market as a whole fell 1.2%, Infiniti brand sales were down 21%. Nissan wasn’t too far behind, with its sales sliding 9.9% year-to-year. None of those numbers look great, but Nissan COO Ashwani Gupta still sees a path forward for NissanÂ’s luxury brand, Infiniti. “We will bring back Infiniti as Nissan-plus, in terms of product and technology," Gupta told Automotive News. “Infiniti will be great again.” Historically-speaking, Infiniti has been “Nissan-plus” for a long time over the years. Many vehicles in its lineup have been re-skinned versions of Nissans with some luxury thrown into the mix, and thatÂ’s not necessarily a bad thing. There have been some standouts, namely the original Q45 with its pioneering active suspension and shockingly sporty dynamics. And then there are the G coupes and sedans, vehicles that are still desirable to enthusiasts today. View 31 Photos InfinitiÂ’s current enthusiast offerings revolve around the Q50 sedan and Q60 coupe, both of which are rear-wheel-drive (or all-wheel-drive) cars with sporting intentions. ThereÂ’s no equivalent Nissan sold in America, but the Q50 is the Nissan Skyline in Japan. ItÂ’s impossible to know what the fate of these rear-drive-based cars will be, but a few possibilities lie ahead. Infiniti could really lean in to the “Nissan-plus” nomenclature and repurpose the new Altima as an Infiniti sedan. More likely, however, is a move to electrification. The Nissan IMs Concept and Infiniti Q Inspiration Concept both suggest that the company is interested in creating electric sedans. A “Nissan-plus” electric sedan sure sounds a whole lot better than a front-drive-based rebadged Nissan. InfinitiÂ’s biggest problem at this second is the lack of new product on the market. Its QX50 crossover is the most recent big redesign weÂ’ve been witness to, but it needed replacements yesterday for the QX60, Q50 and Q60 to be competitive with others in those segments. Both Lexus and Acura are outpacing Infiniti by a wide margin. The path forward as “Nissan-plus” also suggests Infiniti aims to be a premium brand, rather than a full-fledged luxury brand competing toe-to-toe with Audi, BMW and Mercedes-Benz. ThatÂ’s consistent with how the brandÂ’s cars have stacked up in recent years, even as it collaborated with Mercedes to put an Infiniti badge on the GLA crossover.

2022 Infiniti Q50 adds standard features, drops base trim

The 2022 Infiniti Q50 is nearly unchanged for the new model year. The only really substantial changes are a couple new interior features. Apple CarPlay can now be used wirelessly, and is standard along with wired Android Auto compatibility. Your streamed tunes also play through a standard Bose 16-speaker sound system. Additionally, all Q50 models come with real leather upholstery, power memory seats and power tilting and telescoping steering column. The trim line-up also gets a tweak. The base Pure trim has been eliminated, leaving just three trim levels: Luxe, Sensory and Red Sport 400. Engine and drivetrain options are the same, with the standard engine being a twin-turbo 3.0-liter V6 making 300 horsepower. The Red Sport 400 gets a 400-horsepower version of the engine along with brake and suspension upgrades. Both engines use a seven-speed automatic transmission and can be paired with rear- or all-wheel drive. With the loss of the Pure trim, the base price has naturally jumped. The new starting point is the $43,125 Luxe, which is also $300 more than last year's Luxe. The Sensory starts at $48,825, and the Red Sport 400 starts at $56,975, each trim costing $100 more than last year. The 2022 Q50 models will arrive at dealers this month. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2022 Infiniti Q50 View 12 Photos Infiniti Luxury Sedan

2021 Infiniti Q50 gains more safety equipment and sporty-looking Sensory trim

Details for the 2021 Infiniti Q50 are out, and while it’s largely the same sedan as it was last year, Infiniti made some notable improvements. For starters, Infiniti made its suite of driver assistance equipment standard. This includes blind-spot warning, adaptive cruise control, lane departure warning, 360-degree camera with moving object detection, parking sensors, backup collision assist and auto high-beams. ItÂ’s a fairly comprehensive package that many luxury brands would make you pay a pretty penny for. Additionally, Infiniti is adding a Sensory trim level for 2021. ItÂ’s equipped with the 300-horsepower version of the 3.0-liter twin-turbo V6 engine. Infiniti also equips it with sport design front and rear fascias, leather sport seats, black open pore wood interior trim, black headliner and pillars and a 16-speaker Bose audio system. Both the Sensory and Red Sport 400 gain power-folding, auto-dimming outside mirrors in the new year, too. Appearance changes for the Red Sport 400 include a new matte black carbon fiber interior trim package and more black exterior trim highlights. You can see the carÂ’s slightly more menacing look in the photos at the top of this post. The rest of the Q50 lineup gains two new color options: Slate Gray and Grand Blue. Pricing for the base Q50 hasnÂ’t budged in the new year. Rear-wheel-drive models will still start at $37,625 and all-wheel-drive versions will begin at $39,625. The 2021 Infiniti Q50 is arriving in dealerships now. Related Video: