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Infiniti aims to "de-Americanize" lineup, add flagship

Nissan launched Infiniti back in 1989 as a US brand, but more recently, Nissan's luxury marque has started focusing on more of a global presence. With a new global headquarters set up in Hong Kong and former Audi bigwig Johan de Nysschen at the helm, Wards Auto is reporting that the automaker's next goal is to create a "de-Americanized" lineup of vehicles.
This plan essentially consists of smaller cars and smaller-displacement engines to make Infiniti more attractive for buyers in Europe and Asia - two regions that tend to skew more toward smaller vehicles and smaller powerplants. To this point, Infiniti has been focused on vehicles better-suited to the US market - in fact, its smallest engine is a 3.7-liter V6 with 330 horsepower, and it doesn't offer a single diesel.
The first step in this transformation will be part of the Daimler-Nissan engine deal that will see a four-cylinder diesel eventually used in the 2014 Q50, but the report also reconfirms the importance of the soon-to-arrive Q30 production model (a concept of which was revealed last week in Frankfurt), along with the idea of a QX30 based on the Nissan Qashqai. There's also the latest projection of a full-electric Infiniti model that Wards says will debut sometime around 2015. Of course, Infiniti isn't giving up on large cars entirely - the reports indicates that Infiniti is planning a fullsize flagship model - possibly named Q80 - to compete against German sedans like the Audi A8, BMW 7 Series and Mercedes-Benz S-Class.

2023 Infiniti Q50 gets small price bump and Premium Care

The Infiniti Q50 sedan continues for 2023 without the support of its coupe sibling, the Q60. There are just three small changes on the way, one being the addition of Infiniti Premium Care. Expanded to every Infiniti sold or leased in the U.S., Premium Care is a regular maintenance program for items like oil and filter changes, tire rotations, and inspections for up to three years. The second change is a higher price, the Q50 starting at $43,725 including the $1,075 destination fee, a $610 increase over 2022. MSRPs for the three trims next year and differences from 2022 are: Q50 Luxe: $43,725 ($610) Q50 Sensory: $49,425 ($400) Q50 Red Sport 400: $57,575 ($600) The last change is the availability of a Saddle Brown interior, which used to require stepping up to the Sensory. Rear-wheel drive is the standard layout, all-wheel drive can be optioned to any trim for $2,000. The twin-turbo 3.0-liter V6 hold steady at 300 horsepower and 295 pound-feet of torque for the Luxe and Sensory, or 400 hp and 350 lb-ft for the Red Sport 400, shifting through a seven-speed automatic no matter the output. It's possible there are more people who want to know where the Q50 is going than want to buy the car. The brand sold 8,482 Q50s in the first half of 2021, but just 3,717 units in the first half of this year. The high point came in 2016 when 44,007 units moved that year, two years after the sedan went on sale, and the model heading into 2023 has been hanging on for 10 years. The brand talked about a potential new electrified platform for the sedan in 2018, but come 2021 Nikkei Asia reported parent company Nissan would be ending development of all sedans in Japan excepting the Skyline. The Q50 seems like it's doing circles in a product cul-de-sac, knowing there's no point in revamping the current generation or developing a new one. But the car on sale is just bringing down values; unlike much of the rest of the market, there's real money to be saved on a one- or two-year-old Q50. Perhaps when the electric revolution has some power behind it in 2027 or 2028, we could see a return to the hot Infiniti sedans of yore.   

Infiniti puts EV plans on hold again

Think of it as the green-automotive industry's version of Groundhog Day. Nissan's Infiniti division is putting plans for its first mass-production electric vehicle on hold. Again. The Infiniti LE, whose concept version was unveiled 2012's New York Auto Show, is again being put up on the proverbial blocks, USA Today says, citing a presentation by Infiniti executive Michael Bartsch at a recent company event in Detroit. Essentially, the Nissan division has bigger fish to fry, in the form of boosting overall Infiniti sales, and doesn't yet want to put the effort into introducing the Infiniti LE. The Infiniti EV plans were first postponed by then-Infiniti President Johan de Nysschen during the summer of 2013, as de Nysschen wasn't quite buying into Nissan boss Carlos Ghosn's ambitious electric vehicle sales projections. De Nysschen resigned last summer to join General Motors' Cadillac division. One issue may be the fact that the Infiniti wouldn't be all that different from the Nissan Leaf. Despite the fact that US sales of that EV surged 34 percent last year compared to 2013, to 30,200 vehicles, an Infiniti version was apparently not enough of a selling point within the company. While the Infiniti is sportier looking than the Leaf and would boast inductive, wireless charging, it would have a similar power output and single-charge range as the Leaf.