2013 Infiniti Fx37 on 2040-cars

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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Upcoming QX80 will use current model's platform, powertrain

Infiniti previewed the next-gen QX80 full-size SUV at this year's New York Auto Show with the QX80 Monograph concept. The new model is slated to go into production by the end of this year. Despite the updated look, Motor Trend reports that the next QX80 will ride on the same platform as the current model, carrying along with it the 5.6-liter 400 horsepower V8. The current QX80 shares a platform with the Nissan Patrol globally and the Nissan Armada here in the US. The model has been a success for the automaker, outselling every other Infiniti but the smaller QX60 crossover and Q50 sedan. Though the platform dates back to 2010, it seems Infiniti doesn't want to spoil a good thing. Competition like the Mercedes-Benz GLS-class, Cadillac Escalade, and Lexus LX are about as old as the current QX80. While most new models are more refined than their predecessors, Infiniti Motor Company President Roland Krueger says it should drive about the same as the current model. While the V8 will carry over, Krueger didn't rule out the possibility of a smaller turbocharged V6 for the future. Also carrying over will be the independent, self-leveling rear suspension, though neither the QX80 or Armada get some of the Patrol's really good off-road components. Since there isn't much going on beyond the skin, expect a short development cycle and a full debut sometime this fall. Related Video: News Source: Motor Trend Design/Style Infiniti SUV infiniti qx80 infiniti qx80 monograph

These cars are headed to the Great Crusher In The Sky

It happens every year. We bid adieu to some cars and trucks that will be missed, and say good riddance to others wondering how they stayed around so long. Whether they're being killed off for slow sales or due to a new product coming along to replace them, the list of vehicles being discontinued after 2012 is surprisingly long and diverse.
CNN Money has compiled a list of departing vehicles, to which we've added a few more of our own. In the slow sales column, cars like the Lexus HS 250h, Mercedes-Benz R-Class and the full Maybach lineup appear, while the Ford Escape Hybrid, Mazda CX-7 and Hyundai Veracruz are all having their gaps filled with more modern and more fuel-efficient alternatives. Obvious exceptions to the rule include models that still sell in decent numbers like the Jeep Liberty and the Chrysler Town & Country (which will eventually be replaced by a crossover-like vehicle).
Check out our gallery of discontinued cars above, then scroll down for more information.