2013 Infiniti Jx35 on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

Porsche tops J.D. Power quality index as Korean brands soar

While complaints about infotainment systems remain a thorn in the side of automakers for J.D. Power's annual Initial Quality Study, there's a lot to celebrate this year. The average number of problems reported per 100 vehicles fell to 112 in 2015 – a three-percent improvement compared to 116 in 2014. The results of this year's survey are based on the responses of over 84,000 people about problems within the first 90 days of buying or leasing a 2015 model-year vehicle. For the third consecutive year, Porsche tops the rankings with an average of 80 problems per 100 vehicles. Although, that's slightly more than the 74 the German sportscar maker scored in 2014. "While the Japanese automakers continue to make improvements, we're seeing other brands, most notably Korean makes, really accelerating the rate of improvement," Renee Stephens, vice president of US automotive quality at J.D. Power, said in the study's release. In fact, Kia ranks as one of the biggest movers in this year's list. The Korean brand jumped to second place from seventh last year. The company had an average of 86 problems per 100 vehicles, a 20-point improvement. Third place went to Jaguar with an average of 93 problems reported, versus last year's second-place finish with 87 of them. Fourth place was Hyundai, and fifth-place Infiniti also earned a gold star for improvement with 97 issues per 100 vehicles – 31-points better than last year. Fiat still anchored the bottom of the list. However, its 161 problems this year is a lot better than the 206 in 2014. Ranked by nationality, Korean brands (Hyundai and Kia) are now leading the industry in initial quality with an average of 90 problems reported per 100 vehicles. According to J.D. Power, this is the first time Europe's figure beat Japan with 113 and 114 issues, respectively. The American brands also averaged 114. Whereas General Motors dominated last year, the segment awards are spread out in 2015. GM, Hyundai, Nissan, and Volkswagen Group are all tied with four models each earning prizes. For more information, you can also see all of the graphs, here. J.D.

F1-inspired, 563-horsepower Infiniti Q60 Project Black S details finally revealed

Despite being first revealed at the 2017 Geneva Motor Show, Infiniti has been quite coy concerning the details of its F1-inspired hybrid super coupe, the Q60 Black S. That ends at this year's Paris Motor Show, where the company has finally spilled specific information about the car. It's technologically fascinating, even if the on-paper performance doesn't sound all that shocking. Total power output of the concept, now called Q60 Project Black S, is 563 horsepower, with final torque figures yet to be announced. That power comes from a combination of the twin-turbocharged 3.0-liter V6 found in the Q60 Red Sport 400, along with a trio of motor-generator units that have similar functionality as those found in the Renault Sport F1 car's KERS (Kinetic Energy Recovery System). One large one is connected to the rear axle and generates electricity under deceleration like most hybrids, and it can deliver 160 horsepower under acceleration. The other two motor-generators are coupled to the turbochargers. They generate power under acceleration as the turbines spin. They also act as an electrical anti-lag system, spinning up the turbines when hitting the throttle again after it has been closed in order to provide maximum boost immediately. Power for and from these motor-generators is stored in a 4.4-kWh lithium-ion battery pack. All the powertrain's power goes through a seven-speed automatic transmission to the rear wheels via a mechanical limited-slip differential. The company claims it can hit 62 mph in under 4 seconds. One of the advantages of this powertrain is that electricity is generated both on acceleration and deceleration, which helps maintain battery charge so the motor assistance can be used more of the time. How aggressive the car is with the electrical boost is determined by which mode the vehicle is in, Road, Quali (for qualifying), or Race. Road is the most conservative, whereas Quali is the most aggressive. The reason for this is that if you're qualifying, you have to go the fastest you can in a short amount of time. A digital simulation of the car running a lap in Quali mode at Circuit de Catalunya estimated it would use 15 percent of the battery charge. That means it could do a little over six laps in that mode and maintain full use of its electrical assists. Race mode conserves battery life more, since you'll want that power over the course of the race. A downside to the Project Black S hybrid system is that it's really heavy.