7-days *no Reserve* '11 G37 Journey Auto Bose Xenon Warranty Back-up Bluetooth on 2040-cars

Auto blog

Infiniti G37 to live on in showrooms alongside 2014 Q50

Infiniti is preparing to roll out its hotly anticipated 2014 Q50, a car that not only ushers in a new alphanumeric naming strategy, it ostensibly replaces the G37 as the brand's bread-and-butter sport sedan. That will happen, but not in the short-term, as the G37 will continue to be manufactured and sold alongside the Q50, at least for the rest of this year.
Infiniti spokesman Kyle Bazemore has confirmed to Autoblog that a decision is pending on how long to extend the G37 sedan's production run. "We're taking Q50 up a little bit, and that allows us to keep the G Sedan in the lineup... It [Q50] certainly started as a replacement, but it ended up being much more than that." Confusingly, Infiniti has already announced that the Q50 is to start at $37,605 (including $905 destination charge), yet the 2013 G37 is more expensive, starting at $38,255 delivered according to Infiniti's consumer website. Thus, a price drop on the G37 is likely coming in short order.
So why hold on to the older model? With the Q50 launching exclusively with V6 and Hybrid models (a turbo four and diesel are said to be in the cards down the road), Infiniti evidently feels it is risking leaving lower-end sales on the table. "There's a lot of movement with the [BMW] 320i and such, and this allows us a two-tier strategy to compete," says Bazemore. Keeping the G37 on tap at a lower price for fleet sale duty may also serve to protect the Q50 as it establishes itself on the market.

Infiniti will reinvent its models, tech and design language as part of reboot

Infiniti raised more than a few eyebrows when it announced plans to follow a strategy it described as Nissan-Plus. Although this term suggests the brand's image will be dangerously watered down, its chief executive stressed its flag will remain firmly planted in the luxury car segment as he outlined what to expect in the coming years. The executive team led by Infiniti boss Peyman Kargar will reboot the company with a focus on profitability. "Premium brands should bring more money to the company, so that's the objective. We are not at the level we want to be," he told Automotive News. Several new products are on their way, including a crossover with a fastback-like roofline named QX55, and Kargar clarified many future models will ride on an architecture shared with parent company Nissan. It will be compatible with gasoline-powered, hybrid and electric drivetrains. He explained sharing platforms and components is necessary to save money because the company, like its peers and rivals, is spending a small fortune on developing electrified, autonomous, and connected technology. The shift will likely spell the end of the driver-friendly rear-wheel drive platform found under the Q50 and the Q60, but don't expect Infiniti to put its emblem on, say, a Sentra, and call it a day. It will remain a luxury brand. "The objective is to use these assets of the company, and then to reinject the money we are saving into the luxury experience and ingredients of Infiniti. We will put more money into Infiniti's future, but this money will come from the savings in globalized platforms," Kargar explained. The strategy he's outlining is one many of the firm's competitors have already adopted. Lexus, Acura, and Audi all build cars using parts sourced from their respective parent company. Lamborghini's Urus is related to the Volkswagen Touareg under the sheetmetal. Kargar noted every upcoming new model will be defined by an overhauled design language. We don't know if recent concept cars (like the QX Inspiration introduced in Detroit in 2019; pictured) will influence its upcoming vehicles. However, its future cars will offer nicer interiors, more user-friendly infotainment systems, and they'll receive tech features before Nissan's variants get them, which, oddly, hasn't always been the case in recent years. Infiniti's turn-around will start in 2020, when the aforementioned QX55 makes its debut after a brief delay.

Is Infiniti shelving plans for Q50 Eau Rouge super sedan?

If you've been looking forward to Infiniti putting the Q50 Eau Rouge concept into production, we've got what could be bad news for you, because word has it that Infiniti may be shelving its super-sedan project. This, according to Infiniti's former chief executive Johan de Nysschen (now head of Cadillac) in a private Facebook post cited by Jalopnik. According to the post, de Nysschen "heard a rumor that Noboru Tateishi is going to cop-out and shelve the Eau Rouge project now that I'm not there to pressure him." Tateishi is a senior engineer and corporate vice president at parent Nissan who, in de Nysschen's estimation, has "more enthusiasm for 'driver's aid's,' apparently, than 'driver's cars.'" Named for a famous corner at the Spa-Francorchamps circuit in Belgium, the Eau Rouge is a concept version of the Infiniti Q50 sedan. It bowed first at the Detroit Auto Show almost a year ago and then showed up in Geneva with the 560-horsepower, 3.8-liter twin-turbo V6 beating heart of a Nissan GT-R. Rumors ever since have hinted heavily at the Eau Rouge making production, with Infiniti going so far as to allow the automotive media – including us – the chance to drive a prototype of the would-be model. But without Johan (or, for that matter, former Infiniti chairman Andy Palmer, now head of Aston Martin) there to see it through, the may just be grinding to a halt – or perhaps de Nysschen is just giving his former colleagues a good ribbing. We've reached out to Infiniti to learn more, and we'll update as soon as we hear back from them. Featured Gallery Infiniti Eau Rouge Prototype View 25 Photos News Source: JalopnikImage Credit: Copyright 2014 AOL Infiniti Concept Cars Performance Sedan infiniti q50 infiniti q50 eau rouge infiniti q50 eau rouge concept