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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Hyundai and Kia to invest in self-driving startup Aurora

Hyundai Motor Co said on Thursday it would invest in self-driving car software startup Aurora along with Kia Motors Corp to speed up development of autonomous vehicle technologies. "With the new investment, the companies have agreed to expand research to a wide range of models and to build an optimal platform for Hyundai and Kia's autonomous vehicles," Hyundai said. Aurora said in a blog post that Hyundai and Kia's investment is part of a series B financing round, which has now raised more than $600 million. Aurora, which just announced a partnership with Fiat Chrysler Automobiles, competes with Alphabet's Waymo and General Motors' majority-owned Cruise, among others. (Reporting by Rama Venkat in Bengaluru; Editing by Leslie Adler)

2019 Hyundai Veloster | Overdue overhaul, and this just in: N

Hard to believe the Hyundai Veloster is only now coming into its second generation after eight years on the market. Our surprise is likely due to the fact that the Veloster, like the ancient American Alligator mississippiensis, lives mostly out of the way and hasn't changed much in its time here. Hyundai planners worked up a restrained evolution for the 2019 Veloster that takes place mostly in the cabin and under the skin in the standard and middle models. The 2019 Veloster's dimensions grow by fractions: Length grows by 0.8 of an inch, width by 0.4, front overhang by 0.8. Height holds steady at 55.1 inches, but rear headroom gets a few hairs' improvement, increasing by 0.6 of an inch. The three-door wears a new face, that wider, hexagonal grille — and especially that hood shutline connecting the headlights — reminding us of the Ford Focus, a competitor. Elsewhere, details work to make the most of massaged sheetmetal, like the rear of the hood and the A-pillar squeezed rearward "to create a long hood profile," and the liftgate handle moved from the rear hatch sheetmetal to the backlight. Two engines suit up for duty, a 2.0-liter Atkinson-cycle four-cylinder in the base model, with 147 horsepower and 132 pound-feet of torque. That's a bonus of 15 hp and 12 lb-ft over the naturally-aspirated 1.6-liter in the current Veloster and Veloster Value Edition. The next trim rung gets the 1.6-liter turbocharged GDI engine, with no increase in output at 201 hp and 195 lb-ft. View 11 Photos The 2.0-liter comes in either standard or Premium trims. The entry-level gets a choice of either a six-speed manual or a six-speed automatic transmission, the Premium only comes with the automatic. The Turbo comes in three flavors, R-Spec, Turbo, and the new Turbo Ultimate. The R-Spec gets the six-speed manual, Turbo comes with a seven-speed dual-clutch transmission, Turbo Ultimate buyers get their choice of manual or DCT. Moments before the reveal of the Veloster at the Detroit Auto Show, photos leaked of a Veloster N performance version. We've read rumors that the truly hot Veloster N could get anywhere from 250 hp to the same 271 hp as in the i30 N; our guess is that Hyundai wants to leave plenty of room in the middle for revolution at the top of the range. The interior benefits from an overdue overhaul sprinkling available goodies like a full-featured heads-up display, an eight-inch infotainment screen, wireless charging, and Infinity audio.